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News VIP UK partners with CORSAIR


VIP UK has signed a distribution deal with CORSAIR on its


components, peripherals, memory,


systems and its Elgato


range. Initially VIP UK will service a few retail customers whilst launching fully to the channel in Q1 ’22. “We are thrilled to onboard CORSAIR as a Partner for VIP UKs Distribution channel. CORSAIRs Tier 1 components and products fulfil a gap in our product portfolio and have been in great demand by our customer base,” said Jatti Sahni, VIP UK Chairman. “Bringing CORSAIR into VIP’s portfolio of products will only strengthen the offerings we provide to our customers. We are excited at the opportunity to work with another Tier 1 brand whose value and partnership will help to grow both businesses in the coming years,” said Harpreet Sahni, Supply Chain & IT Director. “We are delighted to announce this new partnership with VIP UK. In our quest for a new distribution partner, VIP UK was the clear and obvious choice. VIP’s superb leadership team, extensive customer base and excellent reputation exactly match our own needs. We are excited to work with the company and look forward to collaborating with them on plans to facilitate rapid and secure growth, now and into the future,” said Ben Wilson Regional Sales Director N-EU CORSAIR.


ConnectWise acquires SmileBack


CONNECTWISE has acquired SmileBack, a customer experience solution provider. The acquisition will pair ConnectWise’s IT solution provider software and services platform with SmileBack’s feedback system. “With quantitative and qualitative customer insights, our IT solution provider partners can improve the efficiency of their operations, retain more customers, and go to market more effectively,” said Chris Timms, EVP of growth, ConnectWise. “The immediate visibility into customers’ perceptions is important for recognising what businesses are doing right and where improvement is needed. The acquisition of


SmileBack is a logical and natural evolution of our existing relationship, and we look forward to bringing SmileBack into the ConnectWise Asio Platform to help our partners to achieve greater levels of success in their business.” “Our instant surveying, data analysis and reporting capabilities complement ConnectWise’s already robust platform and will help our shared partners further improve their business operations and increase client retention through better understanding of their customer relationships,” said Andrew Wallace, managing director, SmileBack.


Tech Data acquires ATTCO and it’s subsidiary EKM


TECH DATA has acquired specialist hosted platform provider Advanced Technology Trading (ATTCo) and its subsidiary EKM Global Limited (EKM). ATTCo’s online platform – which is integrated with


Tech Data’s ecommerce tools enables end customers to manage an automated, easy-to-manage, end- to-end process for hardware, software and services subscriptions. Meanwhile, the EKM solution enables


8 | December/January 2022


partners to remotely manage printing and imaging device fleets at scale on behalf of our partners’ end user customers.


Roman Rudolf, vice president, strategy and services Endpoint Solutions, Europe at Tech Data, said: “The ATTCo and EKM platforms will enable Tech Data partners to position themselves at the forefront of the fast-growing XaaS and managed print services markets.”


www.pcr-online.biz ESET teams up with CMS


CMS DISTRIBUTION has signed a distribution agreement with ESET.


“ESET has chosen CMS Distribution as a key UK distributor to further build its ecosystem of resellers and customers in all segments, in order to satisfy the growing demands of the UK market. This agreement will allow CMS Distribution to recruit new channel partners to ESET, enabling them access to the entire portfolio of security products, together with market-leading services and support from CMS Distribution,” says Karl Barton, Sales Director at ESET UK. “We believe this relationship will enhance our channel commitment, whilst broadening our market reach into the enterprise community.” The new alliance with CMS Distribution enables ESET to broaden its market reach for both consumer and business customers, and offers CMS Distribution’s Partners cutting-edge cybersecurity products and services. New resellers will also enjoy ESET’s Partner


Programme. The new relationship does not affect existing ESET Partners and resellers. “We’re pleased to offer ESET’s full suite of business and consumer solutions, and support its channel growth with our targeted marketing programmes, technical support and financial services,” said Nick Bailey, Director of Vendor Alliances at CMS Distribution. “The need and demand for flexible and powerful security services is at an all-time high and we’re excited to team with ESET to bring greater choice, performance and value to channel partners throughout the UK.”


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