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www.pcr-online.biz PCRmag


CONTENT Editor


Michelle Winny


michelle.winny@biz-media.co.uk 0759 529 8729


Graphic Designer Steve Williams


swilliams@designandmediasolutions.co.uk


ADVERTISING SALES Advertising &


Commercial Partnerships Sarah Goldhawk


Sarah.Goldhawk@biz-media.co.uk 0787 259 4600


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INTERNATIONAL PCR and its content are available for licensing and syndication re-use. Contact Colin Wilkinson for opportunities and permissions. colin.wilkinson@biz-media.co.uk


MANAGEMENT Media Director Colin Wilkinson


colin.wilkinson@biz-media.co.uk


TheEditor F


The ideal work/life balance


or many of us the newfound remote/hybrid work life may seem like the ideal solution to balancing both your professional and home life. But for many organisations the sudden shift has been a complete culture shock. But now


with the right levels of security, connectivity and necessary hardware in place it’s all seeming far more tangible for the foreseeable future. The pandemic has also accelerated the world of ecommerce and many retailers


have had to step up their ecommerce or omichannel offering to keep pace. In our retail analysis, Aman Khurana and Andre Hordagoda, Co-CEOs and Co-Founders of Go Instore, and Mark Zablan, CEO of Emplifi discuss how the customer experience is being reimagined to enhance brand-to-consumer relationships. In our second retail analysis piece, Nick Sacke, from Comms365, explains how


retailers can confidently achieve the resilient connectivity required to underpin every aspect of the customer retail experience. Other key highlights this issue include Six Degrees’, Thomas Cartlidge’s, view on


the necessary steps retail businesses should be taking to ensure they mitigate the risk of a data breach. In our Big Interview, DivideBuy’s Jo Balsamo discusses greater payment versatility with buy now pay later incentives. Google Cloud’s, Simon Aldous discusses Google Cloud’s new partnership integrations and solutions. In our remote/Hybrid workforce focus, Luis Navarro shares the most prominent


Printed by Buxton Press Ltd ISSN: 1742-8440 Copyright 2021


cybersecurity risks that companies face with a remote and hybrid workforce and how to mitigate them. Amir Hashmi from zsah runs through his top tips for remote workers and managers for staying cyber-safe when working from home. In one of our life in the channel interviews, Mukesh Gupta from e92plus discusses


the fight against the latest cyber threats; whilst Agilitas’ Shaun Lynn shares his company’s mission to be to a carbon positive business by 2040.


Biz Media Ltd • 4th Floor 44 Maiden Lane • London • WC2E 7LN


All contents © 2021 Biz Media Ltd. or published under licence. All rights reserved. No part of this magazine may be used, stored, transmitted or reproduced in any way without the prior written permission of the publisher. All information contained in this publication is for information only and is, as far as we are aware, correct at the time of going to press. Biz Media Ltd. cannot accept any responsibility for errors or inaccuracies in such information. You are advised to contact


manufacturers and retailers directly with regard to the price of products/services referred to in this publication. Apps and websites mentioned in this publication are not under our control. We are not responsible for their contents or any other changes or updates to them. This magazine is fully independent and not affiliated in any way with the companies mentioned herein.


If you submit material to us, you warrant that you own the material and/or have the necessary rights/ permissions to supply the material and you automatically grant Biz Media Ltd. and its licensees a licence to publish your submission in whole or in part in any/all issues and/or editions of publications, in any format published worldwide and on associated websites, social media channels and associated products. Any material you submit is sent at your own risk and, although every care is taken, neither Biz Media Ltd. nor its employees, agents, subcontractors or licensees shall be liable for loss or damage. We assume all unsolicited material is for publication unless otherwise stated, and reserve the right to edit, amend, adapt all submissions.


Michelle Winny Editor


michelle.winny@biz-media.co.uk www.biz-media.co.uk www.pcr-online.biz +44 (0)203 143 8777


Sarah Goldhawk Advertising


sarah.goldhawk@biz-media.co.uk December/January 2022 | 3 Here’s to a bright and prosperous 2022!


Michelle Winny, Editor michelle.winny@biz-media.co.uk


Editorial: 0759 529 8729 Advertising: 0787 259 4600


THE TEAM


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