APPOINTMENTS
Got an appointment you’d like to share? Send details to
daniel.blackham@
biz-media.co.uk
Daniel Gaby Jonathan Bell, Silverfish
Silverfish has announced the appointment of Jonathan Bell as UK sales manager.
Bell joins the Saltash-based distributor from Rheon Labs where he worked as a sales director. Alex Metcalfe, commercial director
at Silverfish, said: “I am pleased to have Jonathan join the team at Silverfish, as our UK Sales Manager. Jonathan has a wealth of experience in the UK cycle industry both in supporting IBD growth and working with strategic accounts. “His work at Gore Wear and most
recently Rheon labs of managing teams and growing businesses will add real value to our strong team at Silverfish. Most of all he is passionate about people and seeing both his sales team and their customers develop and succeed with our brands.” Following the announcement, Bell said he was “delighted” to be joining the Silverfish crew and was looking forward to working with the company and its partners across cycle and moto.
Mildred Locke, Cycle Sprog
Cycle Sprog, the family cycling website, has announced the appointment of Mildred Locke as digital editor. Locke has more than six years’
experience in the cycling media in both staff and freelance positions, working with and writing for
Road.cc, Off-Road. cc, Cyclingnews, Bikeradar and Total Women’s Cycling, among others. Outside work she dabbles in all kinds of riding, particularly enjoying gravel cycling and bikepacking. Following the announcement, Locke said: “I am very proud to join the team at Cycle Sprog. As a passionate advocate for active travel and spreading the joy of cycling with others, I see this as a great opportunity to contribute to what is already an incredible resource for parents wanting to cycle with their children. “I’m excited to help develop the
site into the go-to resource for this important and growing audience, and to work with Karen and the Cycle Sprog team to bring this vision to life.”
Daniel Gaby and Mike Clark, Fantic
Fantic, the Italian motorcycle and e-bike manufacturer, is stepping up growth of its UK dealer network with the appointment of multiple regional sales managers. The first to join the sales team are
Mike Clark and Daniel Gaby, covering the South East and South West respectively.
Both are seasoned professionals within the cycle industry and say they are looking forward to introducing the Fantic brand to independent dealers within their areas. Dean Clements, Fantic UK managing
director, said: “We are delighted to have two well-seasoned industry professionals joining our team. Fantic produces an outstanding range of models and it deserves a UK dealer network to match. “We will continue to recruit further account managers to give a strong regional presence within the IBD network.”
40 | November 2023
www.bikebiz.com
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