CONTENTS 19 23


 BIKEBIZ AWARDS 7 Meet our expert panel of 14 judges, along with all the information on nominations and voting as the BikeBiz awards return for 2023


 NEWS HUB 10 The latest developments from across the bike trade


 RISE OF E-MTB 15 Rebecca Morley takes a look at the mountain bike sector, the benefits of riding electric, and what’s behind their rise in popularity


 RETAILERS 19 Luke Balnave from The Family Bike Club in London tells BikeBiz how he plans to get more families on bikes.


 BIG INTERVIEW 23 Georgia Yexley is one of the most respected voices in the micromobility space. Daniel Blackham caught up with her to hear about her new venture, Loud Mobility


 DISTRIBUTORS 27 BikeBiz catches up with Paul Elliot from Bob Elliot


 EVENTS 31 Alex Ballinger speaks to Christine von Breitenbuch and Stefan Fischer from IAA Mobility on how micromobility fits into the historic car show


 MICROMOBILITY 34 Papaya founder Santi Ureta explains the inspiration behind the fleet management platform


38 MiRider has invested in gearbox technology on its bikes. Rebecca Bland explores how the technology will help riders


OPINION 40 Kate Allan of Compete PR looks at how brands can unlock the potential of LinkedIn


 APPOINTMENTS 42 This month’s movers and shakers throughout the cycle industry


 BRANDS 44 Five mins with e-bike brand Mycle 47 BikeBiz speaks to PNW founder Aaron Kerson to hear about their plans for the UK MTB market


50 Alex Ballinger travels to the hills just outside of Frankfurt to test the new lightweight Bosch motor ecosystem


 PRODUCTS 53 Daniel Blackham rounds up some of the latest and greatest products on show at Eurobike 2023


55 New products and sector guides, including mountain bikes, accessories, and clothing (59) and winter accessories and clothing (65)


47


www.bikebiz.com


@bikebizonline


bikebiz


AUGUST 2023


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