CONTENTS 4
4 NEWS: ERT reports on the latest news in the electrical retail space.
14 RETAILER PROFILE: Opening Wiltshire Kitchens & Appliances has given Ian Vidler the chance to put decades of retail experience into a business of his own. Will McGill visits the Trowbridge showroom to talk live demonstrations, personal service and the realities of starting from scratch.
18 RETAILER PROFILE: Building on the success of the first two full-format Harvey Norman stores in Great Britain, the company has indicated the location for its third full-format store, which is set to open in Q3 2027. Simon King caught up with Lachlan Roach, managing director of Harvey Norman UK
20 IFA REVIEW: ERT’S STARS OF IFA: There was plenty to see in Berlin, from a hob that cooks your pasta to a 116- inch TV that demands a bigger living room. ERT Editor Will McGill picks seven products and technologies that caught his attention at IFA 2026.
22 IFA REVIEW: AEG arrived at IFA with plenty of new technology, and even bigger ambitions for the UK. ERT’s Will McGill caught up with Leandro Jasiocha, Head of Region EMEA at Electrolux Group, to talk growth, innovation and why the brand believes there is plenty more ground to gain.
24 IFA REVIEW: Ever larger screen sizes, ubiquitous AI and an influx of robotics marked IFA 2026. Steve May reports from the show floor...
36 IFA REVIEW: How smart does the smart home really need to be? At IFA 2026, Hisense set out its vision for bringing TVs, appliances and AI together, with VIDAA AIOS and ConnectLife at the heart of a more connected home. ERT’s Will McGill reports from Berlin.
40 IFA REVIEW: Miele used IFA 2026 to make a bold prediction: the end of housework is in sight. From AI-powered cooking and dishwashing to a washing machine that wants to do the thinking for you, Will McGill looks at how the manufacturer plans to take more everyday decisions off consumers’ hands.
52 HOME APPLAINCES: Refrigeration is getting smarter, with manufacturers introducing new technologies to keep food fresher for longer, cut energy consumption and make everyday life that little bit easier. ERT finds out more.
Contact us: Editor
Will McGill 01622 699 185
wmcgill@datateam.co.uk
Business Director Carl Hearnden
Media Director Paul Ryder
pryder@datateam.co.uk Contributors to ERT this month:
Francesca Sedan, Callum Puffett, Daniel Todaro and Simon King.
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Features Editor Steve May
@SteveMay_UK
Artwork Editor Claire Noe
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ERT is distributed to a verified circulation of 7,034 per issue. Copies are circulated through a combination of controlled distribution to industry professionals, retailers, paid subscriptions, and targeted events. Views expressed by contributors do not necessarily represent those of the publisher, editor, or publication management.
October 2026
ertonline.co.uk
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Publication and ERT Awards Manager Stacey Boyce 01622 699167
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ERT
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