John Lewis breaks tradition with 2020 Christmas ad

John Lewis is encouraging the British public to give a little love to others this festive season. The retailer’s Christmas advertising campaign,

alongside sister company Waitrose, is called ‘Give A Little Love’ and it aims to make a lasting difference to those hit hardest during the COVID pandemic this year. A two-minute advert – first broadcast on TV on

John Lewis to cut 1,500 jobs 4

The John Lewis Partnership has announced that it will cut up to 1,500 jobs at its head office before April next year. This comes as the retailer recently announced plans

to make £300 million in annual savings by 2022 through operational efficiencies in the business. “We will do this by simplifying how we work and delayering our structures,” the company said. Changes have already taken place and the retail

giant said this month that it is continuing to adapt rapidly to changing shopping habits and getting closer to customers. “We are also expanding in new areas outside retail where we believe our values can be a force for good.”

Finalists for the ERT Awards

2020 revealed! The finalists for this year’s ERT Awards have now been revealed.

The winners will be announced at the first ever live-streamed ERT Awards ceremony on Thursday 3 December. It will be hosted on the ERT Awards website – – from 4pm. There is no need to book

tickets – so just make sure you join us to celebrate the collective successes of the electrical retailing industry! Covering both the retailer and

manufacturer/supplier categories, the shortlist of finalists for this year can be seen on pages 14-15.

The first two years of its big plan will focus on

strengthening the John Lewis and Waitrose retail businesses, and it appears £1bn of these savings will be invested in customer service and experience in store and online.

14 November – illustrates how acts of kindness, large and small, can multiply and positively impact the world in which we live as we pass them on to others. A complimentary 30 second advert carries a direct call to support two chosen charities. The John Lewis Partnership is aiming to raise £4

million for FareShare, which helps those facing food poverty, and Home-Start, which works with parents who need support. John Lewis store staff will also donate £1m to charities who support families in their local communities to provide food, comfort, emotional support and advice to at least 100,000 families in need. In another step away from its traditional

approach, for the first time a new song was commissioned for the advert. Written and recorded by Brit Award-winning British soul singer, Celeste, the song is also called ‘A Little Love’.

October sales see a lift thanks to pre-lockdown shopping

Shoppers increased their spending last month, with retail sales rising year-on-year. Total retail sales increased by nearly five per cent in the four weeks to 31 October. This is according to the latest BRC-KPMG Retail Sales Monitor, which

showed that UK retail sales – excluding temporarily closed stores and including online sales – increased by 5.2 per cent on a like-for-like basis in October. Non-food sales rose by 39 per cent online during October, with household

appliances highlighted as one of the best performing areas online. “Online sales remain high and are set to grow further during Black

Friday and lockdown,” said Don Williams, Retail Partner at KPMG. “In order to survive, retailers must give serious thought to how consumers will engage in the run-up to Christmas.” Earlier this month, Helen Dickinson, Chief Executive of British Retail Consortium, referred to any possible extension of the current lockdown restrictions in England as being “catastrophic”. “We urge the government to allow [retailers] to reopen from 3

December, safe in the knowledge that the previous reopening did not lead to any spike in infections.”

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