GLEE 2019 REVIEW
at the NEC. While the show will continue to evolve, reflect the latest industry trends and become even more dynamic, the big news is that a new pet show designed to meet the growing demands of the pet-buying market will run alongside Glee next year. Launched at a special drinks reception at this year’s Glee, the Pet & Animal Wellbeing Expo (Pawexpo) will support suppliers and retailers across this rapidly expanding industry, helping to maximise sales and revenue opportunities while
PRODUCTS
Compost range receives a ‘best in test’ performance rating
City gardening with Bio Green
BIO GREEN is the provider of effective products centred on successful gardening where the gardener may be restricted on space or time. With the right facilities, you can be a gardener anywhere - city balconies, roof terraces and small gardens. The Super Dome Polytunnel from Bio Green will extend the average growing season by as much as two months as it offers protection against frost and strong sun as well as garden pests.
It has been designed to both help plants grow but also to protect them from the elements. The roof has shading material sewn into it so that seedlings are protected against the sun and heat. With two side openings to allow ventilation, the polytunnel is easy access for watering plants and crops. The space saving design of Bio Green’s Maxitom Plant Tower is a great way of maximising your harvest, enabling gardeners to grow up to four plants for every metre making it particularly suitable where space is at a premium. It features a sturdy built- in structure and a 2L water reservoir. This is the perfect companion for fruit and veg, giving them the support, they need to grow tall without the fear of vines snapping. n For more information, visit
https://biogreen.world/en
12 DIY WEEK 11 OCTOBER 2019
Following a successful launch at Glee, BORD NA Móna’s new peat-free Happy Compost is now available for order and will be available in garden centres from January 2020. Happy Compost received a ‘best in test’ performance against major competitors in trials conducted at University College of Dublin. In some cases, the peat-free products, which include bark, green compost, wood fibre and coir, outperformed compost products including peat. It was also discovered in blind taste tests that tomatoes growing in peat-free compost tasted better than those grown in peat-based compost. The new Happy Compost range
received interest from existing customers and prospects alike, with a significant number of new customers placing orders at the stand. Visitors to Glee received a first look at the six new peat-free products, and had the opportunity to discuss Bord na Móna’s sustainability credentials with the knowledgeable team of experts. n To find out more about the Happy Compost range, visit:
www.thegreenergardener.com
Durtsons boldy grows, like no one has grown before
Visitors to the DURSTONS stand at GLEE this year, were given a galactic welcome by model Alice in a futuristic costume, and the message to the trade was two fold: one of new modern packaging, recently shortlisted at the GIMA Awards for its design element, and the second, a campaign very close to Durstons heart - plastic recycling. By simply making a one-off change to the over-printing of the sacks into which Durstons compost is packaged, the bags literally over- night became 100 per cent recyclable. “It was such a simple change,” says company spokesman, Dan Durston. “Durstons then went viral in the trade press with a plea to other businesses to follow suit, and the campaign fast started to gather momentum. And, whilst this may be classed as only
‘one small step for retail’ continues, Durston. “If we all pull together and do our bit, it has surely got to be, ‘one giant leap for the environment. Glee this year was once again a tremendous success for Durstons, with interest and orders placed well above expectations. And although the uncertainty of Brexit was still looming-large over the show, there was a feeling of great optimism. “As for Durstons, the company intends to invest and grow a business which has served us well for over 150 years. And, like everyone, whilst our ultimate destiny is unknown, it is up to us to hang-on-tight and enjoy the journey.”
New products galore for Treadstone at Glee 2019
Making the most of extra space afforded by a larger stand at Glee this year, Wrexham-based Treadstone Products used the show to demonstrate continued innovation with a host of new product launches. The company showcased new additions across all
three brands: ClipGlove, Peter Rabbit and ‘The Good Life’. Fresh from a double win at the GIMA awards, ClipGlove sees two new promotional glove concepts added to the range, alongside a space-efficient backwall merchandising unit. ClipGlove gets its name from the addition of an aluminum Carabiner clip, which keeps glove pairs together when being stored away so
that they do not get lost. Treadstone’s ever-popular Peter Rabbit themed outdoor adventures range for children has been boosted with the addition of a new collection of garden clogs in both boys’ and girls’ styles. This range is based on the TV series, which appears daily on Cbeebies. Treadstone Products also launched new products in its ‘The Good Life’ range. The new Recycled Pot Range is 100 per cent recycled and also 100 per cent recyclable, thus reducing environmental impact and plastic waste. The heavy-duty pots are made in Italy and feature a textured surface and on-trend mocha colour reminiscent of natural clay. n Treadstone Products can be contacted by phone on 01978 664 667 or by email at:
sales@treadstoneproducts.com
www.diyweek.net
adopting a personal touch to the pet trade show experience with a fully curated offering.
What’s next? Plans for Glee at Spring Fair 2020 are gathering pace. Born in 2018 and strengthening its position as an ideal event for visitor crossover buying at Spring Fair 2019, the event is now a firm fixture in Hall 3, with Spring Fair set to take place on 2 to 6 February next year. As well as showcasing ranges ahead of the
“Glee is firmly established as the networking opportunity in the retail calendar and this year’s show was tailored to meet the needs of visitors with demanding schedules.”
busy spring sales season, visitors to the 2019 event spoke about how they’d met with influential buyers from retail sectors and High Street chains who hadn’t previously visited Glee, opening up new business opportunities and generating additional leads.
• For more information about the Glee show, please visit the event website at
www.gleebirmingham.com
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