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Midea becomes Approved Supplier to Sirius Buying Group S
irius Buying Group, major buying group of electrical appliances and kitchen
retail solutions has made itself at home with the world’s largest manufacturer of major domestic appliances, Midea, as it becomes a new Approved Supplier to the group. Midea has an extensive range of globally
recognised household names in its portfolio including Toshiba, Midea and Comfee. The Midea UK sales, customer service and management offices are based in Manchester with a mission to bring its innovative range of high-quality products with a focus on energy efficiency to more UK homes. Marion Morton, head of commercial at Sirius Buying Group, said: “We are really excited to work with Midea, to ensure that our Members have access to even more quality products and services to grow their businesses within the UK MDA market. Our Members are always keen to develop new revenue streams in order to give an excellent customer journey by offering a range of leading brands and products. With this in mind, the offer from Midea, will definitely support our mission to promote sustainability and increase profitability for the independent retailer.” Maximising the benefits of Sirius’ distribution
UK. This partnership is testament to the power of teamwork and the potential that can be unlocked when three great entities come together to achieve a common goal. Collaboration is the cornerstone of success in today’s fast-paced and ever-changing world. By combining our individual strengths and leveraging our resources we can create something truly remarkable together.” Steve Jones, managing director at Sirius,
partners, DAD will play a vital role in distributing a range of products by Midea, developed with Sirius, to provide Members access to a comprehensive product collection with the ability to order direct. DAD have been an Approved Supplier to Sirius since 2001, and have established an extremely strong relationship throughout the group and with its Members. By positioning themselves as a key partner, DAD is in the prime position to fulfill the opportunities that Midea will bring to Sirius Members as the latest Approved Supplier to the group. Julia Livett, head of sales & marketing at
Midea, said: “It is our great pleasure to be part of the collaboration between three great organisations in DAD, Sirius and Midea
Glen Dimplex Home Appliances partners with Pacifica
A
s part of its wider business transformation strategy, Glen Dimplex
Home Appliances (GDHA) will partner with Pacifica, the leading independent provider of Domestic Appliance Repairs in the Major Domestic Appliance (MDA) market, to deliver its UK aſter sales repair and customer service. GDHA has already communicated
its intention to partner with a leading, international appliance manufacturer to deliver a new, high quality product portfolio. Delivering a best in class consumer journey is a critical pillar to GDHA’s overall business transformation and the decision to partner with Pacifica meets this key objective. Undertaking more than 350,000 appliance
repairs every year, Pacifica is well placed to support Glen Dimplex Home Appliances’
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customers and its long-standing and highly respected brands, Stoves and Belling. Through this exclusive partnership, the majority of GDHA’s appliance service engineers and regional managers, along with customer service personnel and support staff will be transferred to Pacifica and integrated into its UK workforce. Currently employing 460, with a team of
more than 250 appliance service engineers, Pacifica, which celebrated its 20th anniversary last year, works closely with high-profile brands and insurance providers, delivering
added: “We are delighted to welcome Midea into our buying group as our community of retailers continues to thrive and grow at pace nationwide. Preparing for this year’s home improvement season is always a busy time so we are very pleased that we can give our network even more choices as well as access to unique deals and special offers which will enhance their product offer and their profitability.” “Developing strong relationships and learning
from supportive peers is a big part of our Members’ personal and professional success so we are really excited to have Midea onboard as an Approved Supplier. The electrical appliance market is breaking new ground as consumers increasingly seek eco-efficient, smart-enabled and user-friendly solutions so specifying Midea will be an excellent way to bring a global brand to more UK homes this year.”
repair and maintenance services nationwide. Alongside Glen Dimplex Home Appliances,
Pacifica works closely with manufacturers such as Electrolux, Sony, Hisense, Vestel, Howdens, and LG, along with major retailers including, Argos and Shop Direct. Pacifica has also developed proprietary
IT platforms, which are integrated into its customers’ repair processes, which will enhance the service received by Glen Dimplex Home Appliances’ customers. Peter Brooke, managing director of GDHA,
said: “Our partnership with Pacifica is a key element of our business transformation. We have chosen them carefully to ensure that we deliver on our promise of offering a best- in-class consumer journey. We have been impressed with their professional service and look forward to a successful partnership. “As a business, we continue to transform
to ensure a healthy, sustainable future for our brands and people, by offering our consumers exceptional products and after sales services.”
Spring 2024
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