Electric Heating

Don't get left out in the cold

Richard Brown, Managing Director of Electrorad, tells us about the rising popularity of electric heating and how both electric heaters and panel heaters have become part of the ‘Smart Home Revolution’. Now more than ever, it’s crucial to align yourselves with a reputable supplier who can offer you a host of products to suit your needs.


he electric heating market has evolved significantly over recent years thanks to new innovations,

technologies and legislation, with design and functionality now firmly in line with the needs of the modern home. In fact, popularity has risen so much that it’s now a preferred option for many new builds and refurbished properties, and potential new legislations could mean that trend is set to continue as the Committee for Climate Change suggest that by no later than 2025 all new builds should no longer be gas fed! Unlike many other forms of heating, electric

radiators and panels have kept pace with the ‘smart home’ revolution and some models are capable of wirelessly controlling home heating to mirror individual lifestyles. There’s also been a

surge in popularity for wall-mounted panel heaters; particularly those that bear all the looks and many of the features of conventional radiators. As wholesalers and electrical distributors,

customers naturally turn to you for help and guidance on the features and benefits of electric heating. However, there are so many makes and models to choose from, it can be difficult to know which products to recommend. So let’s take a closer look at the benefits of both types of heater, and how they can help you and your customers grow business.

Aesthetics Bulky electric storage radiators and ugly grey panel convector heaters are being shunned, Instead, we welcome radiators and panel heaters

that are in keeping with the latest style trends, fitting in with all décor. The Digi-Line range by Electrorad, for example, is designed to look exactly like a traditional gas central heating system proving that not all electric radiators have to look different, some look exactly like the gas radiators we have all grown up with!

Ease of installation Electric heating is simple and quick to install and can be sited almost anywhere in a property. Available in low level sizes as well as standard height, they are particularly suitable for rooms where it’s not viable to extend plumbing or install a central heating system. Electric radiators are great for apartments, houses and even offices. Slimline panel heaters such as the Smartpanel

by Electrorad come into their own in smaller rooms and dwellings. Unlike traditional gas systems, there is no need for annual maintenance or servicing, and, if additional heating needs to be introduced at a later date, they can simply be added by plugging or spurring them in.

Energy efficiency

100% efficient at the point of use! This means 100% conversion of electrical energy input to heat output. Add to that the sophisticated programming devices and controls, it means electric radiators such as the award winning Digi- Line range use only the electricity that’s needed to maintain comfortable temperatures. Producing both radiant and convection heat,

electric radiators provide the same feeling of warmth as gas central heating systems. Both panel heaters and electric radiators offer accurate energy saving digital controls for both time and temperature – with some radiators being as accurate as +/-0.1°C.

Pictured here; Electrorad’s Vanguard+ range, taking electric radiators to new heights. Fully Lot 20 compliant, it’s one of the first electric radiators to have voice control compatibility with Amazon Alexa. Coupled with its WiFi and App control, in-built energy monitor, and easy to read, top located LCD controls, it’s one of the smartest radiators in the marketplace.

26 | electrical wholesalerNovember 2019

Timers and controls Since the introduction in 2019 of LOT 20 legislation, all radiators and panel heaters must now feature intelligent timers and controls to comply with minimum efficiency standards. This includes as a minimum, 24/7 programming, Adaptive Start (which ‘self learns’ when to switch

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