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Right at Home I


Husband and wife team, Vicky and Paul Butler, can’t get over the success of their Right at Home business after launching on the Isle of Wight in 2021


n the space of four years, the owners have received multiple awards, built a solid reputation among their local community and achieved an Outstanding rating


from the Care Quality Commission. “We have moments of real imposter syndrome,” says Paul. “We think ‘is this really us doing this?’ - especially when we win awards.” “We are quite blown away, when we look back on our


journey – there’s no way we could have achieved all this without a great franchise behind us,” adds Vicky.


Professional background After qualifying as a chartered accountant in the early noughties, Vicky Butler opened her own private practice in Portsmouth, before moving back to her native Isle of Wight to spend more time with her family. She then spent nine years working as head of finance for local automotive manufacturing companies. This is when she met Paul, a former soldier in the Air Defence Troop of the Royal Artillery, who was working as an Operations Planner at the time. Not long after the couple got together, personal


experiences made them re-evaluate their lives and make a bold move into the care sector. “Paul’s dad was diagnosed with Alzheimer's,” says


Vicky. “Trying to find out where to go [for support] was an absolute nightmare, but the main reason we re- evaluated things was because Paul’s dad worked so hard all his life and was diagnosed before he even reached retirement age. It made us think that we want a bit more from life, rather than just working crazy hours.” “We started looking into franchising as a whole and


then we naturally came to care. It was the right fit for us, plus Right at Home was amazing, so it all fell into place,” Vicky explains.


Why Right at Home? So why did Vicky and Paul choose to start a Right at Home franchise, as opposed to opening their own independent care business?


“We looked into franchising and naturally came to the care sector – it was the right fit for us”


Vicky and Paul Butler “We never thought about getting into care on


our own because neither of us are from a care background,” says Vicky. “We looked at other care franchisors, but


nothing really grabbed us,” she adds. “Right at Home was the only one that related to us, and as soon as we made that call it felt brilliant.”


Outstanding rating and national recognition Vicky and Paul are among the select few franchise owners in the care sector who have achieved Outstanding at their first inspection, less than 18 months into their new business. Right at Home currently has 34% of its CQC-rated locations carrying an Outstanding rating, with a national average of just 3% across the homecare sector. Vicky explains the secret to their success: “I think it’s


BUSINESSFRANCHISE.COM 119


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