Company insight

As the hospitality industry recovers, the recruitment and retention of high-quality staff and housekeeping services are crucial to its success.

hotel every three weeks where labour shortages stubbornly persist. This allows properties to maintain high standards amidst spikes in bookings.

“As things continue to ramp up, we’ll need to keep listening, responding, and creatively meeting Aimbridge’s staffing needs,” says Dougherty. “Mobile teams are crucial right now, but we are thinking and planning for what’s needed in 2022 and beyond.”

“There has always been a high expectation for cleanliness in hospitality,” says Burke. “Moving forward, these expectations are going to be even higher. Beyond guest rooms there will be more attention paid to the cleanliness of public areas, fitness centres, swimming pools, and food and beverage operations.” Compliance provides an additional level of guest safety and hotel brand protection.

“Mobile teams are crucial right now, but we are thinking and planning for what’s needed in 2022 and beyond.”

Karla Dougherty, HSS

Guest satisfaction and quality scores are more important to Aimbridge now, more than ever, with returning guests looking for extra safety and cleaning protocols provided by vetted and professional staffers. HSS focuses on recruiting the best possible candidates for housekeeping and other staff through its national recruiting branch network. The HSS safety team provides regular training for a host of safety protocols outside of Covid-19. The team members also trained under Aimbridge’s AIMClean training programme, which includes rigorous protocols in the proper use of EPA-approved products.

Hotel Management International /

All HSS staff are vetted for identification verification and employment authorisation, and also undergo drug screening and background checks.

Scalable results

In an industry facing significant staffing challenges, Aimbridge hotels are more than meeting the mark. In the short term, thanks to its strategic partnership with HSS, this amounts to more than 1,500 high-quality, AIMClean-certified housekeeping staffers at a total of 224 properties. While keeping guests satisfied and hotels profitable right now, in the mid

to long-term, Aimbridge now has a scalable solution nationwide so that its properties have a reliable pool of qualified staff from a high-quality and compliant source.

As the hospitality industry continues to

recover, it will require more than expert housekeeping services to ensure it remains profitable. Thanks to the breadth and depth of HSS parent company KBS, bundled facility services have also been added to the mix. “We look for opportunities where we can help our clients realise economies of scale and improve efficiency,” says Dougherty. “We can bundle services from HSS and KBS that move beyond just providing a service – we are truly solving problems.” For example, Aimbridge recently began bundling snow removal and landscaping services across its properties. The companies are examining other facility service offerings that can help Aimbridge properties address staffing challenges, manage costs centrally. “Working with HSS has been a huge benefit as we emerge from the Covid crisis,” says Burke. “We have a partner with the same scale, reach, and passion that we possess.” ● 47


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