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Operations The world’s


téphane Bensimon doesn’t have an ‘official’ office. Instead, the CEO of Wojo can choose a venue that best suits his travel plans and hectic work schedule on any given week. He might start at the company’s office space in Lyon Grand Hôtel Dieu and work at one of the venue’s light and airy co-working spots. At lunch, perhaps, he might visit the Parc de la Tête d’or and admire its large botanical garden before heading back to grab a


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your office


While the ‘end of the offi ce’ proclamations feel overstated, Covid-19 has reshaped global working patterns like never before as digital meetings and home offi ces have become staple parts of our new reality. For an industry that has been tapping into co-working spaces for some time, hotels now look well placed to capitalise on local cohorts of cooped-up workers looking for a change of scenery. Will Moffi tt speaks to Stéphane Bensimon, CEO of Wojo, and James Wheatcroft, vice-president of marketing at Accor Northern Europe, about how hotels are capitalising on the co-working trend.


coffee at the hotel bar. If a business meeting draws him to Paris, he could meet a client at a Wojo office in Champs-Élysées and finish the day watching the sunset fall on the Arc de Triomphe.


The phrase ‘practicing what you preach’ springs to mind. After all, flexible working is an area that Bensimon has spent a great deal of time thinking about. In June 2019 he was appointed CEO at Wojo, formerly known as Nextdoor, a joint venture between


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Hotel Management International / www.hmi-online.com Hotel Management International / www.hmi-online.com


Wojo ojo


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