ROBOTAXIS / FLYING TAXIS
TOYOTA INVESTS FURTHER $500 MILLION IN ELECTRIC AIR TAXI STARTUP JOBY
Toyota has doubled down on its investment in Joby Aviation, an electric vertical take-off and landing (eVTOL) startup, with a new $500 million commitment. This brings Toyota’s
total
investment in Joby to $894 million. The funding will support the certi- fication and commercial prod- uction of Joby’s planned air taxi. The two companies have been collaborating for nearly seven years. Joby has recently completed its third eVTOL craft and is building another assembly facility.
The
startup is also making progress on aircraft type certification, having reached the fourth of five stages. Toyota and Joby aim to create a manufacturing alliance for the commercialisation of Joby’s air taxis. Toyota engineers have been
travel has been around for some time, the reality is still a few years away. Challenges such as business models and infrastructure need to be addressed before wide- spread adoption. However, the market for advanced air mobility (AAM) is expected to
working with Joby on tooling and manufacturing design, and will provide powertrain components for the craft. Last November, Joby’s eVTOL craft made its first flight in an urban area, flying to New York City. The startup plans to partner with Delta Airlines in the NYC area to offer air taxi services.
While the vision of seamless air taxi
grow significantly. Juniper Research forecasts AAM revenues to reach $6 billion by 2030, up from $31 million in 2025. Competitors to eVTOL craft include traditional helicopters and slower robotaxis. While robotaxis have an advantage in terms of availability and cost, eVTOL craft offer the potential for faster and more direct travel.
UAE UNVEILS FLYING TAXI IN LONDON TO PROMOTE INVESTMENT
A futuristic display took place in London last month (9 October until 16 October) as the United Arab Emirates (UAE) showcased a flying taxi at Charing Cross Station. The eye-catching vehicle, which hovered above the traditional black cab queue, was part of the UAE’s “Bring Your Impossible/ Invest in the UAE” campaign. The initiative aims to highlight the Emirates’ ambitious plans to introduce commercial flying taxi services by 2026. The futuristic taxi, accompanied by
“Unlike Other Taxis, Others can reach the sky,” served as a striking visual representation of this vision.
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to contribute to its ambitious goals.
the slogan
The “Bring Your Impossible” campaign seeks to showcase the UAE’s achievements and its open- door policy for investors and innovators. The country is actively seeking to attract big thinkers and achievers from around the world
The flying taxi display underscores the UAE’s commitment to innovation and its position as a global investment hub. The country offers a supportive ecosystem for startups and businesses, with world-class infrastructure, logistics, and investment opportunities. The event highlights the UAE’s role in driving innovation in sectors such as AI, biotech, and fintech. This focus on cutting-edge technologies is attracting inter- national investors and dreamers from across the globe.
NOVEMBER 2024 PHTM
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