BEYOND THE COUNTER & KITCHEN: EMERGING TRENDS IN DAIRY, DELI, AND BAKERY (CONT.)
The third session “Newstalgic Nibbles: Modern Twists on Classic Bakery Snack Flavors”, explores the bakery aisle, where tradition and innovation intersect to create the exciting trend known as “newstalgia.” This concept blends the comfort of familiar baked goods with the excitement of modern twists, appealing to consumers who seek both indulgence and novelty. Bakery sales grew by 7.1% over the past year, with nearly 69% of consumers curious about new snack ideas that incorporate global influences, as noted by Curious Plot. Additionally, 92% of consumers agree that enjoying occasional baked treats is perfectly acceptable, according to 210 Analytics, highlighting the enduring appeal of the bakery category.
This session will guide participants in reimagining classic bakery items, such as updating a traditional chocolate chip cookie with health-forward ingredients or enhancing a pound cake with bold, global spices. By balancing nostalgia with creativity, brands can connect emotionally with consumers while standing out in a competitive market. Attendees will leave this session equipped with ideas to craft bakery products that appeal to both comfort- seekers and adventurous foodies, ensuring their offerings remain relevant and enticing.
The final session, “Global Mornings: Infusing International Flavors into Breakfast Bakery Selections”, takes a global approach to breakfast trends, exploring how international flavors are transforming the first meal of the day. As consumers become more adventurous with their palates, breakfast menus are evolving to include exciting options like Japanese matcha pastries, Middle Eastern za’atar rolls, and Latin-inspired churro waffles. According to Technomic, 65% of consumers express curiosity about global flavors, while 49% of Gen Alpha identify as adventurous eaters. Breakfast delivery is also growing faster than other mealtimes, further emphasizing the opportunities for innovation in this space, as noted by Square.
This webinar will provide practical strategies for incorporating international influences into breakfast bakery selections while maintaining authenticity and local appeal. Participants will learn how to create offerings that elevate breakfast into a memorable experience, meeting the demand for adventurous and culturally inspired flavors. Whether it’s rethinking traditional breakfast staples or introducing entirely new concepts, this session equips attendees with the tools to differentiate their brands in a crowded market.
Across all four webinars, a common thread emerges: the ability of trends to redefine categories and create growth opportunities. By understanding the drivers behind these shifts, participants can make bold, informed decisions that resonate with their customers and keep their brands ahead of the competition. Whether it’s aligning with the snackification movement, innovating in the deli section, modernizing bakery classics, or exploring global breakfast trends, this series provides the insights needed to navigate the future of the food industry with confidence.
This is more than just a webinar series—it’s an opportunity to prepare your brand for the future and gain a competitive edge in a rapidly changing landscape. Don’t miss out on these essential sessions.
Click here to register for "Beyond the Counter & Kitchen: Emerging Trends in Dairy, Deli, and Bakery," and join us in shaping the future of dairy, deli, and bakery.
WHAT’S IN STORE | 2025
© 2025 International Dairy Deli Bakery Association
Beyond the Counter & Kitchen: Emerging Trends in Dairy, Deli, and Bakery
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