56


Future of Retail — Insights


issue 06


INSIGHTS


Here we focus on retailers’ latest initiatives in customer engagement.


KFC rolls out new store concept


KFC is rolling out a new design concept across 890 stores in the UK as it looks to modernise the appearance of its fast food restaurants and give them an “informal and stylish” feel.


With the new concept created by KFC’s in-house design team, rpa:group is working alongside KFC as lead designer and contract


administrator on the roll-out. The revamped locations feature


butchers block and timber plank kitchen tables and low-hanging copper lighting. Design features also include exposed ceilings, textured


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59