Responsible tourism
BEST FOR MANAGING SUCCESS
Barcelona, Catalonia, Spain Following critical comments about overtourism and sustainability in the city, Barcelona has consistently avoided negative and divisive language when discussing the impact of tourism and tourist behaviours. It’s emphasised that “identity and coexistence” is the imperative, and has developed a wide range of demand and supply-side strategies and tools to manage tourism better.
Kumarakom, Kerala, India When Kumarakom was transformed into a tourist destination, local employment fell dramatically as semi-skilled workers from afar were the preferred choice. Then litter and sewage polluted the backwaters and construction took over paddy
fi elds. But its responsible tourism programme has addressed environmental challenges and increased positive socio-economic impacts by encouraging produce production and creating Village Life Experience tours.
National Trust, Northern Ireland
At the Giant’s Causeway and Carrick-a-Rede, the Northern Ireland branch of the National Trust introduced timed ticketing and carefully managed coach arrivals and departures to prevent overcrowding. Visitor experience scores dramatically improved as a result – from 56% in July 2016 to 88% for the fi rst eight months of 2018. Plus, the National Trust has employed a dedicated responsible tourism manager.
BEST FOR LOCAL ECONOMIC BENEFIT
OneSeed Expeditions, USA OneSeed Expeditions has developed a completely local supply chain, incentivising and educating its partners on responsible tourism practices, and using revenue from OneSeed clients to invest in local businesses through microfi nance and mentorship. Since 2011, OneSeed Expeditions has invested more than $303,000 in six countries, with more than 90% of investments supporting women-owned businesses. It’s also funded 619 loans averaging $560.
year after the earthquake for 88% of the number carried in 2014, the year before. In 2017 it carried 36% more than in 2014. Following damage, more than 80 improved heating stoves were installed in teahouses
and lodges along the Langtang Valley trek, 20 households on the Gosainkunda trek route had solar lighting installed, and three new water purifi cation plants were installed for local communities.
Rethink Orphanages
This is an Australian cross-sector network that aims to prevent the unnecessary institutionalisation of children. It comprises more than 27 member organisations from international aid and development, tourism, philanthropic, education and faith-based communities, and works with stakeholders from sectors such as government and media to use evidence-based and customised messaging to regard orphanage traffi cking as a form of modern slavery.
Coconut Lagoon, India The destination resort in the backwaters of Kerala is creating opportunities that go beyond local employment and the sourcing of local produce. Sukumari, a lady from the community, makes a living by weaving and selling screw pine from her shop within the resort grounds, and Shantha, the owner of a small tea shop in the village, provides chai from a copper samovar on an old plantation tea canoe.
Transfrontier Parks Destinations, South Africa Transfrontier Parks Destinations, which manages the African Ivory Route in Limpopo, is recognised for its pioneering work in making a success of community-owned lodges by upskilling the owners and training and employing community members. Microenterprises that it’s fi nanced and mentored include Sacred Baleni Salt, Sacred Lake Fundudzi and the Ribola Art Route.
Madi a Thavha, Limpopo, South Africa
Madi a Thavha Mountain Lodge works with the Venda, Tsonga and Lobedo people researching, documenting, presenting and promoting their rich cultural heritage through art and craft. It employs local people and sources produce locally – and when it was opened the building was renovated by local craftsmen and the furniture was made by a lodge employee.
International Institute for Environment and Development This UK Darwin-funded initiative has worked with 14 small enterprises and trained more than 300 local people around the world, especially in basket weaving, guiding, carving, horticulture and bee-keeping to raise the earnings from tourism of those who live closest to the gorillas in Bwindi Impenetrable national park and who consequently suffer signifi cant costs from crop raiding.
Associacio Marques de Pastor: El Cinque Llac, Catalonia, Spain
El Cinque Llac is a walking (or cycling) journey that links several “casa rurals” in seven rural settlements along historical pastoral pathways in the Pallars area of Catalonia. The organisation behind the preservation of the path works with young people seeking new opportunities, the farming community and those who wish to increase self-esteem and pride in their local area.
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