Responsible tourism On to a winner…
The winners of the World Responsible Tourism Awards will be announced today in a ceremony presented by journalist Tanya Beckett in the Europe Inspiration Zone (EU80) at 12pm. Here we take a look at the 18 finalists in line for the top spots
BEST FOR WILDLIFE
World Animal Protection Education is at the heart of this organisation’s work. It has developed from raising awareness and encouraging tourists to make informed choices to tackling demand from tour operators. It has now successfully encouraged more than 200 travel companies to stop selling elephant entertainment.
Fringe Ford, Kerala, India Fringe Ford is a former cardamom and coffee plantation that has been transformed into a borderless reserve complete with a low- impact, hydroelectric-powered wilderness guest-house. The only activity available is a guided walk to see the lion-tailed macaque, brown palm civet, elephant, gaur, tiger and leopard. The organisation has also ensured all produce including fruit, vegetables, spices and honey come from the nearby village, while staff members are recruited locally.
Wildlife ACT, South Africa Ten-year-old Wildlife ACT (Africa Conservation Team) has made a valuable contribution to conservation, working with practitioners in Botswana, the Seychelles and South Africa. Its volunteers play an active role in daily wildlife monitoring, rescuing and treating animals caught in snares, translocating animals to other reserves, and essential data collection.
Sri Lanka Wildlife Conservation Society
For more than 20 years, SLWCS has been working to bring about a more harmonious co-existence between humans and elephants. It has collected critical data on elephant movement, feeding patterns, and has implemented solar- powered fencing and launched the EleFriendly Bus, which safely takes children to school through an ancient elephant corridor.
BEST FOR EMPLOYMENT CONDITIONS
Intrepid Colombo, Sri Lanka In Sri Lanka, the minimum wage for tour leaders is LKR 2500 per day (about £11). Intrepid’s salary range for leaders is LKR 4,000- 5,750 per day (about £18-26), plus allowances and an annual bonus. Staff also receive health insurance, paternity and maternity leave and a guaranteed annual festive bonus. Plus, the company offers free educational trips anywhere in the world every year.
Mother Ivey’s Bay Holiday Park, UK
Mother Ivey’s Bay Holiday Park is the only accredited Living Wage campsite in the UK – it has paid at least the Real Living Wage to its entire staff since 2015. According to Eurostat, Cornwall is the second poorest region in northern Europe, so investing in the tourism industry to provide high-quality jobs has had a positive impact on the locale.
BEST FOR COMMUNICATING RESPONSIBLE TOURISM
Tui UK & Ireland
Tui UK and Ireland has delivered sustainable and responsible tourism communications to customers via blogs, social media, retail brochures, infl ight and cruise magazines, retail (billboards, radio adverts, posters), SEO, digital marketing, video production and PR – bringing exposure on responsible tourism issues to more than 4.5 million people.
Intrepid Group, Nepal Intrepid has campaigned on animal welfare, orphanage tourism, carbon-offsetting, and gender equality, but what’s really made it stand out is the year-long
40 07.11.2018
Namaste Nepal campaign run in response to the 2015 earthquake. Intrepid facilitated Nepal trips the
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