YOUR STORIES
FRASER CAMPBELL TRAVEL
Keeping it in the family
A son-and-mother duo have launched an agency focusing on the luxury cruise market. Winchester-based Daniel Thomas and his mother
Fiona have set up Fraser Campbell Travel, in partnership with The Travel Network Group and Travel Trust Association, having been on more than 170 cruises between them as passengers. Daniel describes himself as “a self-confessed cruise
nerd”, who used to visit the port in Southampton to admire the ships and the operations on turnover days. He has also held operational roles in the cruise
sector at P&O Cruises, Cunard, Azamara Cruises, Royal Caribbean Group, Celebrity Cruises and, most recently, The Ritz-Carlton Yacht Collection. He added: “My mum and I talk about cruises a lot and I think we bore people to tears with it all the time. It’s great to combine the two perspectives: one of her as a guest, and then me as the operational person.” To enable a personalised approach, Daniel has spent “a long time” developing a comprehensive CRM system and business model so that the agency can spend as much time as it needs to get to know guests on a one-to-one basis. The “number one goal” for the business is a net promoter score (NPS) of 100, he added.
BLACK OPAL TRAVEL
Sports and luxury agency seeks four homeworkers
Sports tours and luxury holidays specialist Black Opal Travel Group is expanding by recruiting up to four homeworkers. The Cheshire-based agency said the agents could be
based anywhere in the UK or be near to the group’s retail lounge in Hale – or even work from the office if required. Black Opal can offer homeworkers training and
marketing support, alongside the opportunity to sell luxury holidays and its “highly successful” sports tours. The group is also looking to move to larger premises to enable further expansion locally.
Managing
director Jamie Smith said: “Recruitment of homeworkers was always in the strategy as our next step in the growth plan, and with the positive bounce-back of clients using agents again, this is a perfect time for us to take the next step.” He said sales for the retail travel lounge were 35% ahead
EXPANDING: 6JG $NCEM 1RCN VGCO
of the same period in 2023 and continuing to grow. The group has six full-time members of staff and
an overall team of 11 including part-time and freelance marketing and digital specialists. The group currently generates £2.5 million revenue a
year, with an Atol licence for 501 passengers. With upcoming sports events such as the 2025-26 Ashes
DANIEL AND FIONA: n9G VCNM CDQWV ETWKUGU C NQVo
cricket series in Australia expected to prove popular, the group plans to increase its Atol licence next September and is targeting an increase in revenue to £6 million.
aspiretravelclub.co.uk
NOVEMBER 2024 ASPIRE
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