INDUSTRY NEWS
BRB International opens new facility in Echt, Netherlands
BRB International (BRB), a wholly-owned subsidiary of PETRONAS Chemicals Group Berhad (PCG), has opened its new lube oil additives manufacturing facility at Echt, Netherlands.
Equipped with higher safety and quality standards, this newly opened facility in Echt will focus primarily on the production of lube oil additives and chemicals (LAC), serving as a LAC hub for global market. The newly designed facility practices sustainable production, reducing its carbon footprint
The facility was officiated by the Malaysian Ambassador to the Netherlands, HE Dato’ Nadzirah Osman. Also present were Executive Vice President & Chief Executive Officer PETRONAS Downstream, Datuk Sazali Hamzah and PCG Managing Director/Chief Executive Officer, Ir. Mohd Yusri Mohamed Yusof.
In her speech, HE Dato’ Nadzirah commended PCG for expanding its operations in the Netherlands. She said, “The opening of this facility is very much in line with the Malaysian government’s endeavors for Malaysian companies to grow their presence in the European market through the strategic location of Netherlands.”
The Echt facility incorporates sustainable practices in BRB’s production of its drive line oil additives, Petrolad®
, which uses lower energy consumption and
reduces its overall carbon footprint in the making of its products. This practice will contribute towards PCG’s sustainability vision to achieve Net Zero Carbon Emissions by 2050.
https://www.brb-international.com/
Gunriddh Sial appointed as Brand & Communications Manager of ALIA
ALIA (the Asian Lubricants Industry Association) has announced the appointment of Gunriddh Sial as the new brand & communications manager of Singapore- based team.
Gunriddh is a brand and communications professional with a Master’s degree in Supply Chain and International Business. Having a deep enthusiasm for marketing and branding, she has crafted strategies for businesses in the areas of digital marketing, social media marketing, website development and branding kits with a strong focus on brand storytelling. She has also executed digital marketing campaigns and rebranded websites and business collaterals for the same.
6 LUBE MAGAZINE NO.172 DECEMBER 2022
In her new role at ALIA, she will be responsible for member engagement and the association secretariat as well as program activity training and development. She will be taking over the subcommittee work from Mae Ascan, who will be leaving ALIA at the end of October. We thank Mae for her contribution to ALIA during the last year and a half.
https://asianlubricants.org/
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