NEWS | Round-up
Could collaboration and innovation be the key to tackling challenges head on? Richard Hagan, MD of Crystal Doors and kbbreview’s climate champion explains…
Navigating choppy WATERS
THE KBB industry faces significant challenges in 2024. Reduced demand threatens to create instability, while larger players exert increasing pressure on smaller businesses. However, manufacturers can overcome these obstacles by adopting the right strategies.
At Crystal Doors, we fully understand the unique challenges facing the industry. I’ve said this before – we believe that innovation is not just a survival tactic, but a cornerstone of our success. Our unwavering commitment to quality and customer satisfaction has propelled us forward even during difficult times. While our larger competitors have deeper pockets, they often lack the agility of smaller businesses. This is our advantage. We can adapt quickly, personalise our offerings, and respond swiftly to market shifts. Let’s leverage this strength by focusing on specific niches, tailoring our products and services to individual customer needs, and embracing innovative solutions. No manufacturer can thrive alone in this challenging
environment. Building strategic partnerships with other manufacturers allows us to create a united front, pooling resources, expertise, and customer bases. Collaboration is not about losing our individual identities. It’s about harnessing the strength that comes from working together.
Let’s raise our sails high, join forces, and together, chart a course towards a brighter, more prosperous future
Clinging to out - dated strategies in a rapidly changing market is a recipe for disaster. I believe it’s
time to diversify! Explore new product lines, target different customer segments, or offer complementary services. Think of it as adding more sails to your ship, each catching different winds and propelling you towards a smoother, more efficient journey. Remember, diversification is not just about spreading risk. It’s about opening doors to new opportunities and creating a more robust, adaptable business.
While some may believe that hope has no place in business, we at Crystal Doors believe it’s the compass that guides us through challenges. Hope fuels our drive to find solutions, innovate, and persevere. But hope alone is not enough. We must translate that hope into action. Actively seek out new opportunities, explore uncharted territories, and embrace
the ever-evolving KBB
landscape. Remember, this landscape is full of hidden gems waiting to be discovered by those who dare to venture beyond the familiar.
The KBB industry may be facing challenges, but we
are not powerless. We are the captains of our own destiny, so, fellow KBB professionals, let’s raise our sails high, join forces, and together, chart a course towards a brighter, more prosperous future. We are in this together, and together we will weather any storm!
14
Half of consumers say cost is a red light to greener purchases
ALMOST HALF (45%) of UK consumers feel that cost is the biggest hindrance to installing eco-friendly bathroom fittings in their homes, according to a recent study from YouGov. The survey was commissioned by bathroom company Grohe, and analysed the UK’s attitude to sustainability with regard to their daily bathing habits. According to data
from YouGov, just over two-thirds of those polled said that they were conscious of their environmental impact when shower- ing or bathing.
In addition to those who feel like cost is an issue, roughly one-in- five (22%) UK con - sumers reported that a lack of knowledge
about options held them back from incorporating eco-friendly fittings in their bathrooms.
In light of this, Grohe said that education around sustainability will be a key issue for the industry going forwards.
According to the research, four-in-five respondents said that they prefer showers to
baths. Furthermore, 35% of those polled said that they would actually consider removing the bathtub from their home entirely. When asked why, the most popular responses were that the participants rarely use the bath (59%), they wanted to save space (37%), or they wanted greater ease of accessibility (26%). However, the vast majority of those polled were happy to keep their bath. When asked why, almost 40% listed family living needs
as the top
reason. Roughly 30% of those asked said they wouldn’t buy a property that did not have a bath installed, and 22%
of res -
pondents said that they planned to keep their bath to protect
their home’s resale value.
Last month, Grohe also announced that it had started a new UK distribution partnership with Primaflow F&P. The company’s new UK head, Kristine Skauge, recently spoke to kbbreview exclusively about why the UK is a core market for the brand.
New vehicles drive Moores sustainability goals forward
BRITISH KITCHEN MANU- facturer Moores has added six new fuel-saving vehicles to its company fleet.
Moores says that its vehicles are now 100% compliant to Euro-6 fuel emission standards, and that the new vehicles are 20% more fuel-efficient than older models. Additionally, the new vehicles have helped to reduce the company’s carbon footprint by 195 tonnes across the entire fleet, according to the furniture manufacturer.
Moores says that thanks to its sustainability efforts, the company has managed to reduce its carbon footprint by 395 tonnes of CO2 per year, which is said to be the equivalent to the amount of CO2 that 15,200 trees would remove from the atmosphere. According to the manufacturer, it will continue to position sustainability as “a core fundamental start of [its] long-term business strategy”, as it looks to future developments. Moores operations and supply chain director Guy Tooth said that the brand is on a mission to reduce its impact on the planet. “Transport is always going to be a game of incremental gains, but here is an example of a few the team have been focusing on delivering!”
• For more on sustainability read our analysis, pages 37-40 • March 2024
Climate
Champion Change
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