“My advice for operators looking to enter India’s gaming market is to offer legal legitimate games that will improve the existing ecosystem. The more international operators continue to offer games of chance via the .com market, the more likely it is the government will simply ban gambling in its entirety. This would result in existing brands, who have built themselves on offering legal games of skill, forced to go through courts in order to educate the government about the differences. It is our responsibility to educate everyone entering the market to prevent this from happening.”
label solution provider for Rummy with plans to expand into Poker and Fantasy) are the only ones offering a B2B and white label offering for Rummy with player liquidity, so I've actually run the Rummy Network/Exchange as a monopoly for over five years. Now I don't see anybody else getting to our scale in B2B Rummy market.
“My advice for operators looking to enter India’s gaming market is to offer legal legitimate games that will improve the existing ecosystem. Te more international operators continue to offer games of chance via the .com market, the more likely it is the government will simply ban gambling in its entirety.
“Tis would result in existing brands, who have built themselves on offering legal games of skill, forced to go through courts in order to educate the government about the differences. It is our responsibility to educate everyone entering the market to prevent this from happening.”
P82 NEWSWIRE / INTERACTIVE / MARKET DATA
SKILL GAMES
Rummy, Poker, Fantasy, and Quizzes are legally operable across India. Real money games such as Rummy and Fantasy Sports provide gamers a chance to win back more or the same amount that they paid.
Te increased penetration of smartphones, adoption of wallet-based payment mechanisms, a rising availability of quality gaming content, and further venture capital investments is expected to see real money gaming such as Rummy and Fantasy Sports grow exponentially.
Despite only eight to 12 per cent of registered active users currently paying for real money games and in-app purchases, the trend of monetisation and change in the mindset of Indian players has begun.
Rummy has been prevalent in India’s culture for
a long time. Traditionally, Rummy passes from generation to generation and is played when the family gets together for festivals, marriages, and parties, particularly in southern India.
Te number of Indian Rummy players is vastly greater than that of its card-based contemporary, poker, and its popularity is expected to continue growing exponentially, fuelled by a lack of other options. Rummy’s domination of the market is now leading operators to piggyback on the game’s success to fund the launch of other skill games.
“In the Poker market, there are several international software companies such as Connective Games, Evenbet and other native software providers performing well. In Fantasy, there are a number of UK software providers including Incentive Games and Scout Gaming Group who are helping brands looking to gain critical mass.”
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