Fenscene | Business
Flowers In Bloom
A LOCAL FLORIST WANTS TO MAKE YOUR HEART SING… C
laire Mead has built a career on making people feel better.
Whether it was in her job, encouraging people to stop smoking, lose weight and live more healthily, or, whether on stage with some memorable thigh-slapping, comedic performances on local ‘am dram’ stages.
Now she has launched,
arguably, her biggest production to date, with the launch of Lily Em, her own business that simply sets out to offer flowers and gifts to make your heart sing. Lily Em is a personalised
bespoke service for gift bouquets, sympathy tributes, wedding flowers and special event arrangements as well as giftware including beautiful home, candles and vintage finery. “A few years ago I knew that I had a deep desire to do ‘something different’ and as much as I loved my previous job I knew it would be refreshing to have a career change,” explains Claire. “So I started taking floristry courses in Cambridge and further afield.
“I have spent so much time
following different floristry ‘icons’ on social media and love watching the trends come and go. “The good thing also about doing lots of courses is that you gradually build up a network of fellow flower fairies which makes big scale events less daunting,” she adds. Claire started at home with a couple of ‘gift sales’ while
Above: Claire Mead offers flowers and gifts that simply make your heart sing.
Right: Claire is planning a Valentine’s workshop that will see attendees seeing red – bouquets that is.
Left: Lily Em continues to develop a loyal band of customers
20
raising money for charity. It was an ideal stage for learning what people liked and to be guided by supportive family and friends. That first event, saw Claire sell 35 door wreaths and find the confidence to officially launch Lily Em.
“When a hobby becomes a business it doesn’t feel like work,”
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52
