Cover Story
ReST Is At The Forefront Of The Smart Bed Revolution
By Gretchen Kast
ReST is reimagining the future of mattresses. The company’s ReST Bed is a new kind of sleep system: a “smart” bed that has the ability to respond automatically and in real time. Combining advanced pressure sensing technology with multi-zone adjustable air chambers, the ReST Bed delivers a personalized experience that helps consumers achieve more restorative sleep. In doing so, ReST has upped the ante on both adjustable air functionality and sleep tracking by making data collection actionable and taking the guesswork out of personalized comfort. With comprehensive RSA training and forward-thinking in-store POP, ReST is bringing the smart sleep concept to the masses, while giving retailers a new opportunity to increase their incremental business—throughout the entirety of their showroom.
A
t its core, the ReST Bed was designed to solve two key issues that can pre- vent people from getting quality sleep. First, every person has a unique set of com- fort and support needs and those needs vary across different parts of the body. Secondly, the body does not stay in one single position throughout the night; it moves and chang- es. Despite this, mattresses have always been designed as a static product. “As we launched the ReST Bed, we said there’s a real opportunity here to solve that riddle, by using artificial intelligence to create a smart bed—one that automatically responds to the sleeper,” says Lloyd Sommers, the general manager of ReST.
The ReST Bed is built around a patented pressure-sensing technology that is seamless- ly integrated into the fabric of the mattress. By measuring the unique shape of the user’s body, and the pressure it exerts upon the mattress, this sensor is able to more reliably capture data on their movement. This information powers the surface of the mattress to automatically adjust in any combination of firmness or plushness. With five adjustable air zones on each side of the bed, every part of the body gets the exact amount of support it needs. From there, ReST takes cus- tomizability to the next level by allowing the bed to continuously adjust these levels throughout the night. So as the sleeper moves, the mattress moves with them—ensuring ideal comfort no
matter their sleep position. In addition, ReST has developed a one-of-a-kind sleep quality moni- tor that requires no wearables or charging of de- vices. The patented technology enables the bed to measure several unique items such as body position and bed exit and entry. It also reports sleep duration, efficiency, stages and cycles, along with restlessness and respiration rate. For some consumers, the technological ele- ment of the ReST Bed is a major draw. These consumers tend to be younger and more tech-savvy; they are the “early adopters” and Silicon Valley engineers who have already in- tegrated smart tech throughout their homes and lives—and are looking to do the same with their sleep environment.
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