APPOINTMENTS


Agency will offer invincible marketing


The Invincible Results team


Russell Allcock, a marketing and product launch veteran of 30 years, has drawn together a team of heavyweights to offer a powerful marketing solution for Midlands businesses. Russell learned his craft working


at the dawn of the current technological age and has worked with, consulted for and provided services to some of the most well- known and respected Super Brands in the UK today, including Sony, Vodafone, Orange, ITV and RAC. Nottingham-based marketing


agency, Invincible Results, has been created to harness the power of social media, quality content and high impact video. The company claims to be the UK’s first results- only marketing agency. To compliment his team, Russell


has brought Yatin Solanki, as Head of Digital, on board. A former IT teacher, Yatin has expertise in


‘As a Nottingham-based agency, we care about supporting the local economy and seeing business thrive in the East Midlands’


creating a customer profile to help clients identify their primary market, identifying the right message for each social media channel and in analysing the raw data for improved SEO response. Phil Deakin has joined as Head of


Content. With almost 20 years of B2C and B2B experience, Phil is well- equipped to speak on behalf of companies. As copywriter, he has worked with brands including Hallam Internet, GO Outdoors, University of Nottingham and Porsche. Dan Davison joins as Head of


Video. A fan of video production from an early age, Dan has worked with most of the UK-based major media outlets in producing high quality imagery and video for


features, promos, advertising and marketing campaigns. His most well-known work was as Lead Visual Effects Artist on the TV series Age of Big Cats. Russell said: “As a Nottingham-


based agency, we care about supporting the local economy and seeing business thrive in the East Midlands. Because of this, we offer high quality marketing solutions at affordable prices so that smaller businesses can leverage their products and services to a wider market, enabling growth. “By crunching the numbers first,


we enable our clients to only start conversations with their ideal clients, reducing the amount of time wasted prospecting those who


Dave joins Danaher & Walsh


Dave Lavery has joined Danaher & Walsh Civil Engineering as Operations Manager. The newly-created role will see Dave manage


operational delivery within the Civil Engineering division of the Leicestershire-based contractor, with specific focus on efficiency, innovation and customer relationships. Dave previously worked for Danaher & Walsh in site management roles before emigrating to Australia in 2010, where he worked for infrastructure giants Fulton Hogan and Brierty. More recently, he has been working in the UK for


Tarmac, where he was responsible for the delivery of a major public sector framework.


Managing Director Dan Danaher said: “We're


delighted to welcome Dave back to Danaher & Walsh. “This newly-created position is going to be


instrumental to the success of our Civil Engineering business going forward, as we strive for continuous improvement. Dave has considerable knowledge and experience that he will bring to the role and I wish him every success.” Danaher & Walsh Group is this year celebrating 50


years in business. Its Civil Engineering division is best known as a specialist in highway works, as well as for its long-term working relationship with water company Anglian Water.


business network May 2019 25


were never going to buy in the first place. This means that as a direct outcome of our input our clients experience an increase in sales, greater customer loyalty and better upselling opportunities.” Invincible Results recently


unveiled its branding and colours as the company attended Game Changers Live 2019, of which Invincible Results was one of the main sponsors of the event. Phil Deakin added: “The great


thing about our team is that we are all very different. We each have a unique perspective which makes for a wonderful environment for creative expression; our disparate skills and talents dovetail together to create a powerful business proposition. “Add to this our audacious claim


as the UK’s first results-only marketing agency and we believe we have a truly potent marketing offer for the SMEs in the Midlands.”


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