UPFRONT FBC


Happenings I


IHRSA’s Global


Report SURVEY NOW AVAILABLE


f your club company is an industry leader, be sure to participate in the IHRSA Global Report Survey. Industry leaders who participate will have a


chance to be recognized among global leaders in the “Company Profiles” section. Survey partici- pants will also receive a free PDF of the Report before its release in June. In addition, participants will also be consid- ered for Club Business International maga- zine’s "IHRSA Global 25," a compilation of clubs that excel in the areas of revenue, mem- bership and club units.


Participating Canadian clubs


will be recognized in a second edition of The IHRSA Canadian Health Club Report, which is planned to be released in fall 2019. "As the most up-to-date publication on the


club industry worldwide, the IHRSA Global Report raises the visibility of top performers and gauges industry performance in key markets,” says Jay Ablondi, IHRSA’s executive vice-presi- dent of global products. "A perennial #1 selling industry resource, the Report is a must-have re- source for club operators, developers, investors, researchers and media." In addition to the “Company Profiles” sec-


tion, the report consists of the following: • Industry Overview: a comprehensive fea-


ture on market news and developments from the previous year, including input from inde- pendent clubs, large club chains, club associa- tions and federations • Industry Research: statistics on more


than 60 markets in the Americas, Europe and Asia-Pacific • Supplier Profiles: a compilation of industry


suppliers


The Global Report Survey is available at www.ihrsaresearch.com. The deadline for participating is Friday, March 1.


8 Fitness Business Canada Winter 2019


Orangetheory Fitness Canada Sees Impressive Growth


shows no signs of slowing down. The chain closed 2018 with 84 Canadian studios, representing a 40 per cent year-over-year growth rate. In Q1 of 2019, the company plans to open 12 additional studios across the country, including in New Brunswick. It plans


C SUPPLIER NEWS ABC Financial and Perform Better


Announce Strategic Partnership ABC Financial, soſtware and payment processing provider to the health and fit- ness industry, announces its partnership with Perform Better, a functional train- ing equipment and education company. Together the organizations provide business management education for the


fitness marketplace and the tens of thousands of fitness professionals operating facilities across the U.S., Canada and globally. "The partnership creates a strong environment to expand upon this while


providing an education excellence platform for our clients and the entire fitness industry," says Kelly Card, ABC’s senior vice president. Perform Better's seminar series, along with its partnership with the National


Fitness Business Alliance, allows it to deliver high quality educational workshops for fitness facility owners, trainers, coaches and industry professionals. Since 1995, thousands of participants have attended its workshops. "Perform Better's vision is to deliver the highest quality equipment and


ideas about functional training, full body training and rehabilitation," says Chris Poirier, general manager of Perform Better. "Just as we believe the body must be trained to work as one efficient unit, we believe elements of the business should follow the same philosophy."


ontinuing its trend of explosive growth since arriving in Canada in 2012, Orangetheory Fitness®


to scale the brand to up to 200 locations by 2021. Orangetheory is launch-


ing several new proprie- tary wearable fitness track- ers, and a new app and Challenge Tracker system, which will track partici- pants' heart rates and the distances achieved by run- ning and rowing. "We’re no longer just a fitness concept–we’ve


evolved into a fitness and technology company," says Hifa Maleki, the com- pany’s VP of Franchise Development & Operations. "Collecting multiple sources of fitness data points in our Challenge Tracker app will allow us to gamify the workouts in a way that uses members' competitive natures to drive results…" The company has hired Blake


MacDonald, a 20-year veteran in the fitness industry and co-owner of 16 Orangetheory locations, in the full time role of president. He joins a cor- porate staff of over 30 employees sta- tioned in Edmonton and Toronto.


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