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Kennedy's Bakery Production


Daniel Troxler (left) and Thomas Breg (right) on the stand at ProSweets


Two great families serve as one


One-To-One (Exclusive)


Daniel Troxler, Marketing Director Consumer Foods of Bühler and Thomas Breg, Head of Group Marketing at Haas, talk for the first time (as one partnership) exclusively with Angus Kennedy, Editor of Kennedy’s.


ngus: Well Haas and Bühler as one and at the same table. Gentlemen, this is quite an occasion! An exciting one too, and I am honoured to be the first person to interview both of you together like this. And now the joint forces of two legendary, and I must say much loved,


A


family companies serving the bakery and confectionery industries – Haas of Austria and Bühler of Switzerland – this is an amazing opportunity for both sides. Daniel could take me through the process and the logic behind joining with Haas and how Bühler sees the future?


12 Kennedy's Bakery Production Jan/Feb 2018


Daniel: Yes Angus, of course, and we are very pleased to be here too and thank you for the opportunity. The idea behind this is very simple: Bühler has been known not only as a machine sup- plier, but as a process supplier. When we find a missing link in our portfolio – for instance, when we said we can produce chocolate mass but we cannot mould chocolate – we searched for solutions. Either we develop ourselves, or get together with the right partner. The same applies here, Bühler with Haas is an excellent opportunity as you rightly have identified. We aim to be a process supplier from A-Z. We have the grain, which is the basic material, we can process it to dough and batter for


bakeryproduction.co.uk


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