PRODUCT FOCUS: PRIVATE LABEL
It gives spas more control on margins as they don’t need to pay a royalty fee to another brand
Ready-to-use products can made in eight weeks
ALBAN MULLER
The off er: Alban Muller off ers sustainably- sourced, natural skincare formulations for the face and body including emulsions, masks, scrubs, oils and gels. How much? There are no development fees for the ready-to-use products in its catalogue. Quotations for customised lines can be provided and the service includes the cost of product formulation, safety tests, stability and compatibility assessments and industrial scale-up. How long does it take? Ready-to-use products can be delivered within eight weeks, with quality control and product testing included. Customised products take six months to a year to develop. Why do it? Alban Muller, which has worked with spas such as Be By Monarque at the Grand Monarque resort in France, says white label products give spas a chance to create specifi c products and treatments that suit its brand and identity. Moreover, it gives spas more control on margins as they don’t need to pay a royalty fee to another brand. Other services: The company is headquartered in France (but distributes to 50 countries) and has a network of partners to help with marketing, treatment protocols, training, logistics and storage.
Spa-kit keywords: alban muller 90 Read Spa Business online
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Spa Technologies has been making private label spa products for 20 years SPA TECHNOLOGIES
Why off er white label products? “Private label products enable spas to capitalise on the brand, build customer loyalty and avoid loss of retail opportunities to their vendor/competitors on the internet,” says Dan Fryda, the president of Spa Technologies. The US company has been providing private label services – as well as its own botanical and seaweed-based skin and bodycare lines – for 20 years. The off er: Spa Technologies off ers branding and design services, along with laboratory formulations for an extensive variety of retail and professional products – from daily cleansers, exfoliants and DNA repair creams to body wraps, aromatherapy oils and travels kits. It’s aim is to create truly unique brands which, says Fryda, “is especially important for certain clients who wish to expand their sales presence on the internet.” For those companies that don’t want totally unique creations, Spa Technologies provides standard formulas with a signature fragrance or design motif.
Clients: The Advanced Solutions products, off ered at Montage resorts across the US, have been custom-made by Spa Technologies. It also makes Lymphoderm medical lotions that are distributed to rehab and medical centres and in the past has developed lines for Hyatt, Nordstrom and Radisson spas. How much: Prices vary from US$2,500-US$25,000 (€1,800- €17,900, £1,500-£14,900). Minimum quantities range from 60 to 500 pieces depending on the product in question. How long does it take? It typically takes around two months from concept to delivery. Other services: A full range of services from design and branding to the creation of spa menu services are available, along with the development of treatment protocols and on-site training. What’s new? Spa Technologies is currently developing preservative- free products for naturopathic spas in Florida.
Spa-kit keywords: spa technologies
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