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We’re working on our first range of


body treatments to be revealed later this year. We’ll also launch a range of natural enzyme exfoliants with ingredients such as papain, carnauba wax beads and other fruit acids.


Who uses your products? Around 30 per cent of our business is in the medical world – dermatologists and plastic surgeons; 30 per cent is in the day spa / high-end beauty salon market; and 30 per cent is in the international destina- tion spa and resorts market. We’re rapidly expanding our mobile units in the major US film studios, working on TV and film sets with leading make up artists. Using our treatments before make-up will result in a much smoother finish and makes the actors look great in HD! We are also expanding our Fashion Week support team having worked with major designers in Milan, Paris, London and New York.


Why should spas work with you? The spa industry is increasingly results- driven. People like to have a relaxing and pampering holiday and be made to feel good, but they also want to continue looking good after they return home Intraceuticals products and treatments can deliver this, and as we use oxygen, it’s something pure that fits well with the spa philosophy of natural ingredients, freshness and invigoration.


Spa Business 2 2014 ©Cybertrek 2014


The new Intraceuticals clinic model in Bangkok (above) will be rolled out to major cities. In-clinic and take-home products (left) ensure the prolonged effectiveness of a treatment


at home twice a day, 730 times a year and then recommend an appropriate course of treatments between 12 and 24 times per year to accelerate and boost results. There’s no point selling a US$300


How big is your distribution network? We’ve invested heavily in our distribution network with main hubs in all the major cities like Hong Kong, London and Los Angeles, and now supply to 60 countries worldwide. There aren’t many professional beauty companies that can meet the demands of the big global hotel brands with five-star spas all over the world.


What training do you offer your clients? When an operator makes a commitment to our range, we offer comprehensive onsite training, as well as follow-up sessions and online modules. It’s a 360-degree service. Each contract is an ongoing business partnership, where we help operators with their plans, promotions and future growth.


What’s your approach to retail? Our number one concern is providing the best possible outcome for the client. The first step is establishing what the client is worried about and then recommending a solution they’re comfortable with. We start with the products they need to use


treatment to a client and then letting them go to the supermarket for the products they use daily – that’s just poor customer service and a huge business opportunity lost. Our approach delivers great results for clients, boosts therapists’ confidence and makes business operators smile too.


What’s next for Intraceuticals? We’ve just opened our first standalone facility, in Bangkok, and we’re using it as a development lab for our products and services. In future, we’ll have branded clinics in all the major global cities.


Phone: +61 3 9822 2011 (International) Sonia Norman: +44 7813 609998 (UK) Debbie Picken: +44 7500 837088 (UK) To discuss your options today Email: info@intraceuticals.com Twitter: @Intraceuticals Web: www.intraceuticals.com Facebook: www.facebook.com/intraceuticals


Read Spa Business online spabusiness.com/digital 65


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