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health club management Public Affairs Media Partner VANGUARD


FEBRUARY 2014


p85 Blue Goji launches new fitness gaming concept for gym equipment


p62 Retention: How can clubs create a community?


p70 Revenue-driver: Advice from the experts on turning a healthy profit from pilates


p74 Human energy as a power source READER SERVICES


54 Gymtopia series Click to join, click to give In the second part of our new series, Ray Algar takes a look at a charitable fundraising venture being run by The Gym Group in the UK


57 People management Whether it’s payroll support, scheduling or task allocation, Sean James says today’s CRM systems can play a key role in staff management


62 Creating a community In the latest part of his retention series, Dr Paul Bedford looks at the importance of clubs maintaining a link with their members


66 Fitness-kit.net special All together now We round up some of the latest innovations in the realm of group exercise programming for health and fitness clubs


February 2014 © Cybertrek 2014


68 Flavour behaviour Being obese can alter the tastebuds – especially when it comes to sweet foods – and could be a possible cause of over-eating, says new research


70 Revenue driver Kath Hudson looks at how clubs are turning pilates into a successful secondary revenue stream


74 People power Can human energy expended on CV equipment realistically be converted into electricity to run your club?


78 Show preview Professional Beauty London What’s in store at the UK’s largest trade beauty event taking place at ExCeL, London, this month?


85 Lightweights Intelligent fitness bras and socks that give you running advice


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