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PROJECT PROFILES


PROJECT PROFILE PROMOTION SUPPLIER SHOWCASE WE TAKE A LOOK AT RECENT PROJECTS FROM MATRIX AND TECHNOGYM A FITNESS HAVEN


Client: Old Thorns Manor Hotel Golf and Country Estate, UK


Supplier: Matrix Fitness O


ver 30 years ago, Ken Wood – the entrepreneur most famous for the eponymous Kenwood Chef food mixer – had a dream of creating a golf course with a small, exclusive membership; somewhere to


relax and have a lot of fun. That became reality in the shape of the luxury golf hotel and health spa, Old Thorns Manor, located in 400 acres of beautiful countryside on the borders of Surrey, Hampshire and Sussex, UK. Already offering a variety of luxurious facilities, including the


Atrium champagne bar, stylish sports bars, tranquil spa and impressive conference centre – not to mention the magnifi cent golf course – the luxury four-star hotel now features a 2,320sq m (25,000sq ft) state of the art fi tness facility, Elevation Health and Fitness, after awarding Matrix Fitness a £400k contract to supply top of the range equipment. “It’s a very exciting time to be partnering with Matrix Fitness


as our exclusive fi tness equipment provider,” says Martin Shaw, current owner of Old Thorns Manor Hotel. “With the popularity of cycling and other outdoor activities at an all-time high, our partnership allows us to recreate these experiences indoors, through Virtual Active and MyRide.” Open to guests and members alike, the gym – which enjoys panoramic views over the Peter Alliss-designed championship


golf course – offers a wide range of equipment, including the newly launched C7xe ClimbMill by Matrix, and the E7xe Elliptical. Elevation is also the fi rst gym in the UK to offer the Matrix A7xe Ascent Trainer. Entertainment is in abundance too, with Vista Clear


Television technology and iPod docking stations on each piece of CV equipment, enabling gym users to watch fi lms and TV programmes and listen to their favourite tunes while they work out. Alternatively, they can experience the near total immersion of the cardio machines’ inbuilt Matrix Fitness Virtual Active programming, where the destination is displayed on the console in dynamic video content – landscapes from the Grand Canyon to Hawaii – and where exercisers feel gradual terrain changes under their feet and hear ambient sounds through their headphones. MyRide technology is another innovation on offer at Old


Thorns, combining HD video, 140 virtual destinations, and thousands of challenges to create one million possible routes – a powerful way to experience indoor cycling. For those who prefer strength training, Matrix G7 series


resistance equipment has been installed in the gym, and the site also caters for those who favour workouts with free weights. But Elevation Health and Fitness isn’t just about fantastic


facilities and state of the art equipment – it’s also about a fi ve-star personal support system from the team of exercise coaches, keeping gym users motivated and challenged in their fi tness goals. Additional facilities include a new aerobics and indoor cycling


studio, 20m swimming pool and sub-tropical pool, and new outdoor terraced area. For more information: www.matrixfi tness.com


Matrix has installed £400k of equipment 74 Take part in the Health Club Management reader survey: www.surveymonkey.com/s/NQDN2R6 November/December 2012 © cybertrek 2012


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