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IHRSA EUROPE UPDATE


GLOBAL OVERVIEW


The health and fitness industry is well positioned for steady growth, according to The 2012 IHRSA Global Report. Kristen Walsh offers a summary of the findings


Club Industry. According to the report, the global health club industry generated an estimated US$72.7bn in revenue in 2011, from more than 133,000 clubs serving 129 million members.


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n May, the International Health, Racquet & Sportsclub Association (IHRSA) released The 2012 IHRSA Global Report: The State of the Health


“Led by strong performance in the


Americas, the industry is well positioned for steady growth as consumers continue to place a high value on the role health clubs play in improving their health,” says Jay Ablondi, IHRSA’s executive vice president of global products. “For years, we presumed that our industry was recession-resilient; now


About The IHRSA Global Report


The 2012 IHRSA Global Report: The State of the Health Club Industry contains a comprehensive overview of global health club markets in North America, South America, Europe, Asia-Pacific and Africa. Insights from leading club companies, suppliers and associations are also included in the report. “One of the unique aspects of The


IHRSA Global Report is the profile information it provides on more than 270 IHRSA clubs and associate member companies,” says IHRSA’s Jay Ablondi. “As a convenient year-round resource, it’s easy to understand why the report is consistently our best- selling item and the most requested publication by industry stakeholders, investors and the media.”


The Global Report is divided into four sections:


n The Industry Overview section details the industry’s performance in 2011, along with analysis and insights from industry experts and leading club operators.


n The Industry Research section includes data on revenue, number of facilities and number of club


20 Supplement to Club Business International IHRSA THE /


GLOBAL REPORT 2012


THE STATE OF THE HEALTH CLUB INDUSTRY


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we know that for certain,” adds IHRSA president and CEO Joe Moore. “The economic situation has tested our mettle and made us work harder than we thought possible. But we’re now a better industry, and better times lie ahead.”


Growth segments Franchises, in particular, continue to perform very well. Anytime Fitness expects to continue its new club opening rate of approximately 300 clubs a year for the foreseeable future, expanding into at least three or four new countries in the next 12 months, according to Mark Daly, national media director for Anytime Fitness. The US-based company – headquartered in Hastings, Minnesota – already has nearly 1,500,000 members across 1,800 clubs worldwide. Snap Fitness – based in Chanhassen,


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Minnesota, US – is also experiencing growth, with approximately 1,300 locations open worldwide and some 15–20 new clubs added on a monthly basis. And in its first year, Crunch Fitness Franchise opened 12 locations throughout the US and Australia, and has inked deals to open an additional 100 clubs throughout the US and beyond. Meanwhile low-cost providers are


members, and highlights the top 10 global markets in these categories. Markets are also ranked by region.


n The Company Profiles section highlights more than 240 leading health club companies from around the world.


n The Supplier Profiles section features fitness equipment manufacturers and suppliers, whose products and services help club operators to maximise their profitability.


Read Health Club Management online at healthclubmanagement.co.uk/digital


“challenging the entire industry to raise its game,” says Ray Algar, managing director of Oxygen Consulting, which provides strategic business insight to organisations serving the global health and fitness industry. Algar is also the author of The 2011 Global Low-Cost Gym Sector Report, which was supported by Precor. “The middle market in many industries


is under attack from both low-cost and premium segments,” Algar says. “Consumers have high expectations even when the price they pay is low, and are no longer embarrassed by their


july 2012 © cybertrek 2012


NEWS


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