“MORE THAN ANYTHING, GROUP EXERCISE CLASSES THRIVE ON THE SOCIAL ASPECT” MATT GLEED
MATT GLEED The POUND workout sees Crunch members drum along to a hip playlist DONNA CYRUS
SVP of programming, Crunch From TV sensations like Dancing with the Stars, Glee and Smash to the highly anticipated movie adaptation of Rock of Ages, there’s an emerging pattern of TV and movies centred around dance and musical performance. It’s no coincidence that the hottest trends in group exercise reflect this. At Crunch, we aim to consistently
add the most inventive and exciting classes to our group fi tness schedule each season. Currently we offer POUND, the rock-out workout that requires attendees to drum along to a killer playlist, all while doing a full body workout. We also have Zumba Sentao, the newest craze in Zumba, which is offered exclusively at Crunch and which
sees members grooving to spicey Zumba music, using a chair as the only prop. The latest and most dynamic addition
to Crunch’s ever-popular Broadway Dance Series is TRACES. Based on the off-Broadway theatrical performance of the same name, this class combines dance with street performance and circus elements to deliver a workout as unique and thrilling as the show itself. We’re always looking for the latest
and greatest in entertainment to incorporate into group fi tness classes.
TRX master trainer, UK Traditional group exercise classes are being challenged in a big way by smaller, PT-influenced classes that combine the technical coaching and individual attention that you would expect from one-to-one training sessions. Incorporating equipment such as the
TRX Suspension Trainer and Rip Trainer, kettlebells, ViPR, core bags, plyometric platforms and battle ropes into a group training environment will attract members who are currently not using a personal trainer, but may be looking to add variety to their workouts. It’s vital to keep on top of industry
developments and trends and make sure you’re offering classes that are varied and dynamic. More than anything though, group exercise classes thrive on the social aspect. If they’re not fun and engaging, they’re not going to appeal to your members.
Crunch: Incorporating entertainment
healthclub@leisuremedia.com rhianon williams
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