INTERNATIONAL in brief...
sats signs up to precor Scandinavia’s largest health and fi tness chain, the SATS group, has committed to sourcing all of its cardio equipment from Precor for the next 12 months. This is the fi rst time SATS has allocated its complete CV spend to one supplier. The contract sees SATS group,
which has 117 clubs across Norway, Sweden, Denmark and Finland, become Precor EMEA’s biggest chain customer. The 12-month contract also means that Precor now exclusively supplies cardio equipment to both SATS and Elixia, the two largest health and fi tness chains in the Nordic region. The deal includes the supply of
treadmills, EFXs, Precor’s award- winning AMTs and bikes.
realryder in netherlands BodyFitness in Markelo, the Netherlands – an independent club run by Frans Martin Berghuis and his wife Rita – will become the fi rst club in the country to introduce RealRyder bikes. Having seen the bikes at the
IHRSA Convention and Trade Show in March, Berghuis became the fi rst Dutch certifi ed RealRyder instructor. He will now install the fi rst fi ve bikes at his club after FIBO, with the remainder of his 20 group exercise bikes to be replaced with RealRyder units by October this year.
move it expands in europe The Move IT training programme has been launched in the Netherlands, Spain and Switzerland, and will shortly launch in Croatia. Designed to support the Move IT
functional training zone (see p34), the programme contains a pathway of learning and development for the fi tness team as well as a monthly small group training plan. “This ensures that clubs get
the most from their training area, as well as opening the equipment up to more people,” explains Tommy Matthews of Optimal Life Fitness, which delivers the training programme.
14
Budget operator Fresh Fitness opened its third club in Denmark in March. The 1,250sq m (13,450sq ft) facility,
located in the Copenhagen suburb of Hvidovre, offers around 100 pieces of equipment, including the new NRG Line strength from Inter Atletika and CPO
NEWS fresh fi tness: third danish site
(certifi ed pre-owned) Life Fitness cardio equipment. There’s also a Cycling Cinema: a 40sq m (485sq ft) virtual cycle studio with 12 BodyBikes and a full Cycling Cinema solution provided by Wexer. Also equipped by Wexer is the Group X Cinema – a traditional group exercise studio, measuring 125sq m (1,345sq ft), with both live classes led by instructors and virtual classes provided by Wexer. Gantner wristbands act as
backcare centre at dir tuset The building was converted from a
car dealership in a fi ve-week project
Barcelona-based DiR opened its latest club in February. DiR Tuset includes a medical facility –
equipped by back care specialist MedX – which specialises in back training, rehabilitation and strengthening. A fi rst for DiR, this new medical
unit is home to a team of doctors and physiotherapists led by Dr Jorge Ramirez Haua, a specialist in sports medicine and sports traumatology. According to the European Health
Survey in Spain 2009, conducted by INE, back and neck pain is now the most common chronic health problem in Spain: 24.9 per cent of Spaniards over the age of 16 suffer from back pain.
The medical facility specialises in back training and rehabilitation
club #34 for strata partners
Strata Partners opened its latest health club – a premium Orange Fitness-branded facility – in February. The new club is located in Krasnodar,
the main administrative centre of southern Russia with more than 700,000 inhabitants. It occupies a four-storey building, with a total area of 9,290sq m (100,000sq ft), and has become the largest club in the city. Facilities include a 25m indoor pool
with hydro massage area, 8m children’s pool, sauna, solarium and whirlpool.
Read Health Club Management online at
healthclubmanagement.co.uk/digital
There’s also a multi-purpose sports court, boxing area and boxing ring. For gym enthusiasts, there’s a
fi tness suite with a dedicated CV zone, two spacious areas for group exercise, eight group and personal training spaces, plus martial arts and cycling areas. Three open verandas for pilates and yoga offer views of the Kuban River. There’s also a kids’ club, café, beauty salon and spa. Suppliers include gym80, Technogym, Everlast, Tomahawk and Reebok.
may 2011 © cybertrek 2011
membership cards and top-up payment devices. The ClubLead member administration system, provided by eXerp, also integrates with the Gantner devices to provide access and to debit members for showers, live classes and vending machine purchases. Read more about the founders of Fresh Fitness in HCM Mar 11, p32.
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