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NEWS YOU CAN USE NEWS IN BRIEF


Hugh Clayson joins Pandaw River Cruises Pandaw River Cruises has appointed Hugh Clayson as commercial director. Clayson will open Pandaw’s new global sales and marketing office in London. The line hopes the new team will build relationships in the UK. pandaw.com


Leger’s Luxuria coaches will have seatback TVs Leger Holidays’ new Luxuria coach will offer extra legroom and wider seats. Available on selected holidays from March 2015, the seats will also have personal TVs and USB points. legerbreaks.info


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Hurtigruten is introducing a northern lights promise and will give passengers a free cruise if they don’t see the natural wonder during their sailing. The promise comes as the line looks to promote itself as the best way to see the northern lights. Initially offered only in the UK, the pledge will be introduced in more markets if deemed a success. The promise is applicable to


anyone who books Hurtigruten’s 11-night Classic Round Voyage before November 30 for sailings between October 1 and March 31, 2015. The captain of the ship makes an announcement on board if the northern lights appear. If they don’t, Hurtigruten is committing to giving passengers the choice of a seven-day Classic Voyage North or a six-day Classic Voyage South departing between October 1, 2015, and March 31, 2016. Flights are not included. However, during a 12-night sailing, Hurtigruten’s ships spend seven nights in the area where guests have the optimum chance of seeing the lights. Philip Price, interim managing


Did you know . . ? To coincide with our autumn sale we have a fantastic travel agent incentive with 25 FREE weeks to give away at either a Sandals or Beaches Resort! Fancy winning? Visit sellingsandals.co.uk for more details.


Seabourn introduces Course 201 ‘refresher’ module to academy


Seabourn has a new module in its online Seabourn Academy training programme. The module acts as a refresher


for anyone who has completed the training, featuring details about the destinations the ships will visit in 2015, its extended exploration sailings and its partnership with Unesco. The module, Course 201, also includes information


director, said: “This isn’t a gimmick; we’re so confident in what we do that we’re offering this promise. “We spoke to agents prior to the announcement and we’ve had good feedback. If agents didn’t like it then we wouldn’t have done it, it’s as simple as that. “We want to re-establish


ourselves as the number one destination for the northern lights. We have some strong competition, but there is nowhere better to see the lights than Norway. We’ve lost a bit of our positioning for the northern lights in the last few years so it’s important we push it again.”


about Seabourn’s all-suite accommodation and on-board entertainment, and gives agents tips on how to secure more repeat business through the line’s on-board sales consultants. Lynn Narraway, managing director for the UK and


Ireland, said: “There have been many


Lynn Narraway, Seabourn MD


exciting Seabourn developments over the last few years, and this


Product and supplier news to help you sell more


Hurtigruten offers ‘free cruise’ northern lights promise Hollie-Rae Merrick


Hurtigruten is confident passengers will see the


northern lights


Price said agents wouldn’t earn commission on the second gifted sailing; however, they would be able to manage the booking and earn commission on the extras such as flights, pre-cruise hotels and excursions. Magnus Wrahme, chief commercial officer, said the line had enjoyed many years of growth in the UK, but that this year was in line with last year. “We believe the bookings we could get from this promise will help us achieve extra growth for the year.” hurtigruten.co.uk/agents


is an easy way for agents to learn more about these in one place. “Course 201 acts as a refresher


for agents who have completed Seabourn Academy and is an essential learning tool for agents who haven’t started the course.” Course 201 supplements Seabourn’s training programme that was designed several years ago to help agents learn about the product and make bookings. The course is divided into seven modules and includes video and interactive technology. seabourn.co.uk


11 September 2014 — travelweekly.co.uk • 25


PICTURE: TRYM IVAR BERGSMO


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