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POPAI Awards


Gold for Temporary Display of the Year: PepsiCo UK and Ireland’s Walkers Home Grown Tractor Display, produced by POP specialist, Inspirepac.


NATURAL BORN


WINNERS


On 1st October 2013, at London’s Park Lane Hilton, the POP industry gathered in their glittering hundreds to find out who were the winners at this years’ POPAI awards, sponsored by MOOD.


The judges commented “The creative concept delivers extremely strong branding with great stopping power that instantly elevates it from other displays in‐store. A deserving winner of this year’s prestigious Gold Award.”


Gold Permanent Display of the Year award: Alliance Boots’ No7 Brand Re‐launch, created by New Store Europe. The judges explained “True to the No7 brand and instantly identifiable, it is attractive and adaptable in equal measure. Its superb modular design offers a premium look with an eye on the commercial realities of today’s retail world.” Innovation award:


Barclays and supply partners JohnRyan International and Start JG for its Smart Template for Digital Content. Sustainability award: Unilever and P‐O‐P manufacturer STI Line for its Lynx Apollo Blip Tray. Multichannel & Campaign Gold Award: TUI Travel and BMB Neon for the Thomson Integrated Photo Montage campaign.


The full list of Gold winners were as follows: POPAI Awards.2013 Display of the Year Award ‐ Temporary Gold winner: Walkers Home Grown Tractor Display by Inspirepac for PepsiCo UK and Ireland. POPAI Awards.2013 Display of the Year Award ‐ Permanent Gold winner: No7 Brand Re‐launch by New Store Europe UK for Alliance Boots. Innovation Award Gold winner: Smart Template for Digital Content by JohnRyan International and Start JG for Barclays.


Multichannel & Campaign Gold winner: Thomson Integrated Photo Montage Campaign by BMB Neon for TUI Travel.


Sustainability Award Gold winner: Apollo Blip Tray by STI Line for Unilever. Travel, Leisure and Automotive Joint Gold winner: Autoglym in Association with Halfords by HRG UK for Autoglym. Joint Gold winner: Sony Global Pirate Ship by Bezier for Sony Pictures Entertainment. Sports, Toys and Accessories Joint Gold winner: Callaway Opti‐fit Golf Cart by Creative Idea for Callaway Golf Europe. Joint Gold winner: Adidas Golf Floating Shoe Display by Valley for Taylor Made Golf. Confectionery & Snacks Temporary Display Gold winner: Walkers Home Grown Tractor Display by Inspirepac for PepsiCo UK and Ireland. Pharmacy ‐ Temporary Display Gold winner: Colgate ProClinical Toothbrush Retail Launch by MJD for Colgate Palmolive. Grocery General Merchandise – Temporary Display


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Gold winner: Lenor Bottle FSU by STI Line for Procter and Gamble UK.


Fashion, Personal Products and Accessories Gold winner: Fat Face Winter Windows 2012 by The Delta Group for Fat Face. Home & Garden and Tobacco Gold winner: MiracleGro Flower Magic Display by HRG UK for The Scotts Miracle‐Gro Company. Telecommunications and Computers Gold winner: Logitech Ultimate Ears CTU by arken P‐O‐P International for Logitech Europe S.A.


Cosmetics, Health & Beauty, Hair Products and Fragrances – Permanent Display Joint Gold winner: Number Seven Brand Re‐ launch by New Store Europe UK for Alliance Boots.


Joint Gold winner: The Revlon Nail Bar by Bezier for Revlon International Corporation. Fragrances & Cosmetics – Temporary Display Gold winner: MaxFactor Glossfinity Nail Varnish by STI Line for Procter and Gamble UK. Health, Beauty and Hair Products ‐ Temporary Gold winner: Tesco Beauty Spot by SMP Group for Tesco Store.


Short Run (under 50 units) ‐ Permanent Gold winner: Callaway SIS In‐Store Experience by Sector Design and Marketing for Callaway Golf.


Short Run (under 50 units) ‐ Temporary Gold winner: Disney Oz Interactive display by Lick Creative, part of The Delta Group for Walt Disney Studios UK. Flagship & Store Joint Gold winner: John Lewis Exeter by Dalziel and Pow Design Consultants for John Lewis Partnership.


Joint Gold winner: Schuh Kids by Briggs Hillier for Schuh. Installation


Joint Gold winner: McCormick New Herbs and Spices Fixture by Momentum Instore for McCormick.


Joint Gold winner: Number Seven Re‐launch, also by Momentum Instore for No7 .


The POPAI Awards 2014 open for entries in February 2014 and displays which are in‐store now are eligible for entry.


Contact POPAI UK & Ireland +44 (0)1455 271 856 www.popai.co.uk


www.a1retailmagazine.com


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