OF LACROSSE
LAX SPORTS NETWORK
Lacrosse’s first 24-hour digital media network launched Jan. 5 and continues to churn out live programming — including game coverage and studio shows — even in the offseason. LSN established a breaking news presence on social media and elevated the profile of the pros, in particular. LSN also teamed with MLL star Paul Rabil to stream one of the first professional sports games on Facebook Live.
Lacrosse at its Best Innovation
It’s no surprise that a sport known for its creative spirit produces highly innovative people. Some shining examples from 2016:
HEADGEAR
Cascade and Hummingbird Sports released the first two head protection products that meet the new ASTM standard for women’s lacrosse headgear. See page 13 for more information.
RACHEL ZIETZ CASEY POWELL OLIVIA KOCH
US LACROSSE
In an effort to curb some troubling trends in youth participation — specifically the turnover, drop-off and burnout factors — US Lacrosse launched the Lacrosse Athlete Development Model. The national governing body also rolled out a new age verification system in the interest of fair play, a player segmentation policy primarily based on age rather than grade and new youth rules taking all of these developments into account.
UWLX The first professional
The 16-year-old CEO of Gladiator Lacrosse appeared on ABC’s “Shark Tank” and most recently got her line of products into national distribution after striking a deal with Dick’s Sporting Goods. Zietz’s company, which she founded when she was 12, produces lacrosse training equipment.
44 US LACROSSE MAGAZINE December 2016
Casey Powell retired for good, this time. But the 40-year-old is far from finished in lacrosse. His post-playing life includes the World Lacrosse Foundation and Speed Lacrosse, a 3-on-3 version of the sport with its own startup kit designed to make game play more spontaneous.
In fourth grade, she covered the NCAA championships as a kid reporter for Lacrosse Magazine. Four years later, Koch, 14, used a US Lacrosse Soft Stick Grant and brought the sport to Christina Seix Academy (N.J.), an independent school for underserved kids in Trenton.
women’s lacrosse league debuted with a very different version of the game. Skeptics questioned the rules, which included 2-point goals, a 90-second shot clock, a smaller field and a 6v6 overtime that could ultimately be decided with a shootout. But the product put on the field by the United Women’s Lacrosse League proved to be entertaining and perhaps prescient, given current trends in the women’s game.
USlacrosse.org
©LSN; ©GLADIATOR LACROSSE; ©JOSH ROTTMAN
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