Report LATIN AMERICA REPORT - BRAZIL
Sul, José Vecchio told press that the move follows the global trend of simulcasting races and that in the long term the club hopes to incorporate races from its tracks into the international market. Meanwhile, André Gelfi CEO of Codere Brazil said that the launch follows international standards in place by the global industry and that bets can be taken over the telephone, over the internet and via off track betting shops
The Hipódromo do Tarumã racetrack in Curitibo was inaugurated on December 10, 1955 and is run by the The Jockey Club of Parana. In February Codere announced an exclusive joint agreement with the Jockey Club Parana to share its signal with other racing jurisdictions on a comingled basis, including the United States, Australia, Asia, and other Latin countries.
Spanish Gaming Company Codere has 10-year exclusivity agreements with some of the main national Jockey Clubs through licences granted by the Ministry of Agriculture allowing the company to broadcast races live in the company’s sports betting shops. Codere began its operations in Brazil in 2005 with a proposal to develop horse racing.
Under brand name Turff Bet & Sports Bar Codere in 2006 announced its intention to open thirty sports betting shops in Brazil over the next ten years. The company now runs a total of seven sports betting shops in Brazil. These are located in Pelotas, Porte Alegre, Rio de Janiero and Curitiba. In 2012, CODERE signed an agreement with United Tote that enables the company to extend its services to Brazil and Latin America racetracks, as well as to its off-track betting network throughout the entire region. In 2014 Codere reported income of €2.8m and EBITDA of €(0.4)m from its horse race betting operations in Brazil.
the debt of R$2017m it owed the city government. In 2013, CODERE signed an agreement with the Jockey Club São Paulo and Bandeirantes Group in order to provide content and technological services to the Jockey Club in São Paulo.
The Hipódromo da Gávea is located in Gávea
neighbourhood, Rio de Janeiro, Brazil. It has a capacity of 80,000. It was built in 1926. It has 3,000 seats. It is the largest racecourse in Brazil and covers an area of around 640,000 meters. Horse races are usually held Friday, Saturday, Sunday and Monday. It is the largest horse race betting centre in the country. However between 2002 and 2009 the volume of bets fell by as much as 30 per cent. As a result the Jockey club has opened up a number of restaurants and galleries to attract crowds.
The Hipodromo Crystal (Crystal Racecourse) is located in the state of Rio Grande do Sul in the city of Porto Alegre Brazil, where 60 per cent of the Brazilian breeding industry is located. It was first
inaugurated in 1959. Earlier this year the Rio Grande do Sul Jockey Club in Brazil announced the launch of a totalising system that allows the simultaneous transmission of horse racing in Brazil and Uruguay with real-time interaction.
The new system will allow customers to bet into one common betting system from either Uruguay or Brazil. The new system will link betting from races taking place in the Cristal Race Course in Porto Alegre and with those from the Maroñas and Las Piedras racetracks in Uruguay.
The initiative marks an important moment in the Brazilian horse racing industry as for the first time in history two gaming markets in Latin America will be integrated through a totalizing system which places both tracks in Uruguay and the Cristal Race Course into a single system of pari- mutuel simulcasting.
The President of the Jockey Club of Rio Grande do
POKER Around 2 million Brazilians practice poker online.
Poker is becoming increasingly popular and is recognised by the Ministry of Sports as a “game of the mind”. As a result the number of tournaments is increasing as they are given permission by the Brazilian Ministry of Sport. Growth has been driven in part by the Brazilian Series of Poker (BSOP), the country’s biggest poker tour, which was sponsored by PokerStars in 2012, initiating the beginning of a major marketing campaign locally. Brazilian player Politano became the first Brazilian player in history to reach the final table World Series of Poker Main Event last year coming in at eighth place which has added to the overall popularity of the sport.
Poker is also being provided with an increasingly high profile media presence thanks to two football players in particular. Ronaldo is a keen player of the sport and in April 2013 he became one of the famous faces representing Team PokerStars. Poker is also being promoted by Brazilian football captain and PokerStars ambassador Neymar Junior.
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