FLOORWISE | FLAIR RUGS PRODUCTS


Style and Panache Grace the floorwise Range


floorwise has added two High Density underlays to its extensive product offering in Style and Panache.


Packed full of the expertise and know- how that have helped cement the brand as one of the country’s premier underlay suppliers, the new underlays from floorwise are luxury rated qualities.


Richard Bailey, Managing Director of floorwise, said: “We’re delighted to present installers with our latest in underlay, taking the far-reaching floorwise portfolio to new levels.


“Style (8mm) and Panache (10mm) both make for a versatile choice and, through their hardwearing resilience, are suitable for use in any room of the home. Panache is particularly suited to bedrooms and living rooms, with extra cushioning comfort provided.


“Whatever the choice, the installer is guaranteed exceptional value


resulting from the use of highest quality materials and processes. These underlays ensure performance requirements are met, and in many cases exceeded, with a higher density that means better long-term recovery.”


Both Style and Panache help to reduce the impact of high footfall that a carpet endures, prolonging life and helping to absorb signs of wear. Style and Panache also bring warmth and comfort, while efficiently absorbing sound in busy family homes.


Also upgraded for Autumn 2016 are Traffic (9mm) and Maxi (11mm) underlays, with a new and improved specification that delivers much better performance. Traffic and Maxi now hold an Enhanced High Density construction


that includes 30% more foam to combat high levels of traffic and, like Style and Panache, offer the end-user warmth, comfort and sound reduction. These new underlays are available from floorwise distributors right across the UK and Ireland.


www.floorwise.co.uk Simple yet Striking


Flair Rugs has launched a variety of exciting new developments for the new year.


Backed by a striking new 2017 brochure, a series of exciting new developments have been made to the Simplicity by Flair collection, cementing its position as the go-to portfolio for retailers looking for value- driven rug designs.


Gareth Davies, Sales & Marketing Director, said: “This year sees notable additions and updates made to existing favourites within the Simplicity portfolio.


“Each and every enhancement follows the same core values that have made this family of products both a retailer and consumer favourite. Simplicity continues to offer excellent product diversity and good quality, all available at a price point that is designed to have far-reaching appeal, even to those where budget is a strong consideration in the purchasing decision.”


twitter.com/TRetailFloors


Two brand new collections now adorn Simplicity: Sparkle, a silky soft polyester produced in shaggy pile featuring a shimmering sparkle thread, and Verona, an on-trend hardwearing polypropylene that caters to increased demand for flatweave rugs. Dovetailing the new introductions will be updates made to existing collections, with


Splendour and Nordic among those selected for a colour injection this year.


Handcarved, a best seller in 2016, will continue to hold sway with its new Stream, Cosmos and Shatter designs, while Brights sees no fewer than five looks added to its already vibrant stable. Florence has also experienced a revamp, adding three grey flatweaves - Anzio, Latina and Tivoli - for a trending touch, while the Element collection is sure to grab attentions once more thanks to the new Plaid, Essence and Retro.


The 40-page brochure is available now through your Flair Rugs representative. All Simplicity products are supported by Flair Rugs’ first class service provision, with multiple sizes in all designs ready for immediate delivery.


www.flairrugs.com Tomorrow’s Retail Floors | 37


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