FEATURE
TO TOP TALENT
Lorraine Thomas of Metzger Search & Selection discusses ways that employers can improve their company and culture to retain talented employees.
There’s no greater asset to a cleaning business than its people. Having searched for the right balance of skills and talents in your staff, like any valuable investment, they require attention and care to maintain the high standard of performance that they provide. Without it, your business would not be able to meet and exceed its customers’ needs and the expectations of their markets.
However, finding and hiring the people you need is only the beginning of the task. To be sure of long-term success and stability, you also need a strategy that will enable you to retain the services of the people whose abilities become vital to your profitability and reputation. This is particularly important in the cleaning industry, which has a reputation for rapid
62 | Tomorrow’s Cleaning
turnover of staff, with all the additional costs and risks of poor continuity of service that this brings.
RESPONSIBILITY, RECOGNITION
AND ACHIEVEMENT Retaining key staff involves more than a generous reward package and offering a raft of incentives. The working environment and culture plays a significant part as well; your business needs to challenge and provide opportunities for talented people to shine, be creative and take responsibility.
Employee loyalty is driven by professional accomplishments and by the knowledge that what they are achieving is important to, and valued by, their employer. A business will gain because intelligent people feel secure
and valued. Furthermore, they will use their abilities to influence, shape and create sales and marketing strategies that will give the business an edge over its competitors.
Historically in the cleaning industry, the deliberate and integrated practice of staff training and development has been limited. Now with changing attitudes and more competition, the value of continuous professional development is more widely understood and embraced. This is evolving into more than just having work experience to ‘move up a level’ but instead having access to new experiences, including a strong knowledge of management culture.
An increasingly digitised approach to business also means having to keep abreast of new ways of managing
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HOLDING ON
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