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INTA INTERVIEW


“I


generally get up at 4am and work on email for two or three hours before I begin my day. And you know, I’ve set my alarm at


3am and you have communications calls and then go back to sleep. You do those kinds of things; you make the necessary adjustments that you have to.” Meet J. Scott Evans, who in January was named as the 2015 president of the International Trademark Association (INTA), replacing Mei-lan Stark. If one thing is for sure, he is taking this role seriously. Evans, whose day job is associate general


counsel at soſtware company Adobe Systems, tells WIPR he wants to take INTA to the next level, an aim that will require implementing change at the organisation “INTA has been growing since I first


became a member in 1994, and it has become increasingly more international. We really want to go to the next level and if we’re going to be a premier world class international organisation, that’s going to require a lot of change. “I


don’t think the tactics and the


methodologies we used to get us to the point we are today are the same that are going to get us to the next level. “So that will require a lot of change in how we think and do things. People in general


are resistant to change and I think lawyers particularly can be resistant to change. What we don’t do is give our leadership any training on how to lead through change and how to identify people who are resistant,” he explains. Te skills he wants people to hone include


running meetings and setting agendas, as “we have not really focused on those kind of skills”, and he hopes they can be a focus of INTA’s leadership meeting, held every November. Tis year, Evans adds, he will create his own


task force on “association governance” and says it’s time for INTA to take a “hard look” at its by-laws and policies. “We’re going to make sure that what we’re


doing today—the practice and procedures we have—actually fall in line with those by-laws, that we’re not missing something and whether those by-laws are still necessarily relevant. “I’m putting together a task force that


includes our counsel, some former counsel that have served us, some former presidents, and some members, and we’ll put that together and hopefully by the November meeting they will provide us with a report and an implementation plan that we can use going forward. “I can’t guarantee that


there will be any


changes recommended, but we’re going to look at things such as should the presidency be a multi-year term. A lot of presidents feel


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World Intellectual Property Review May/June 2015


45


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