UPBEAT TIMES, INC. • APRIL 2017 • 7


SRJC Hires New Vice President of Student Services and Assistant Superintendent Pedro Avila!


Santa Rosa, CA. ~ Santa Rosa Junior College (SRJC) recently announced the appointment of Pedro Avila as the new Vice President of Student Ser- vices and Assistant Super- intendent (VPSS) for the Sonoma County Junior College


District. He re-


places Ricardo Navarrette, former VPSS, who retired in 2016 after providing 30 years of service to the Dis- trict. Avila has worked in the community college system for 14 years and in the pri- vate sector for six years. He served as Associate Vice Chancellor of Enroll- ment Management, Ad- missions & Records, and Information


Systems at


State Center Community College District in Fresno, California. He also served the West Hills Community College District


as Vice


President of Student Ser- vices and Vice Chancellor of Institutional


in Community College Effectiveness &


Enrollment Management. Avila has led a number of successful innovative strategies resulting


transformational


change. During his three years at


State Center Community District,


he led the implementation of a matriculation and priority reg- istration process aimed at high school seniors that resulted in a 35% increase in high school graduates enrollments. “We’re gratified that a talented profes-


College District, he led a 13% growth in student enrollment, one of the highest growth rates in California. At West Hills


sional of Pedro Avila’s caliber has joined SRJC,” said Dr. Frank Chong, Superintendent and President. “Education is the pathway to individual career success and col- lective economic growth. With thousands of local students


depending on


SRJC for an affordable way to obtain an excel- lent education, the best practices and successes that Pedro brings to So- noma County will have a ripple effect for both our residents and our econo- my.”


Avila emigrated from Mexico to Castroville, CA with his family at the age of nine. As a first- gen- eration


college student,


he attended Fresno State University and received bachelor’s degrees in both business administra- tion and Latin American Studies. He holds a mas-


ter’s of business administration from Rockhurst University, and a certificate in institutional performance assessment from Harvard University’s Higher Education Institute. Avila and his wife Jeanette have two daughters.


“Learning to focus on the big picture will help you keep


things in a proper perspective.” Roy T. Bennett


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UPBEAT TIMES, INC. • APRIL 2017 • 7


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