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MYSTERY SHOPPER WIN MY BOOKING


HEREFORD


WANTED: A couple want a last-minute long weekend trip to Munich in December to experience the Christmas markets, flying from Birmingham or Cardiff. BUDGET: £900


WINNING AGENT


TRAVEL ADVISOR AMY FORD


‘ VERDICT


The winning agent gave a good standard of service, but the other two shops showed a distinct lack of interest in securing a booking.


SCORING SYSTEM


50% Advice and product knowledge


25% Customer service


15% External/internal appearance


10% Overall experience


TIME OUT


Any agency that keeps Mystery Shopper waiting without acknowledgement for 10 minutes will fail to score!


Top-scoring agent each month will win use of a car for 10 days


The winning agent must be at least 25, for insurance reasons. Winners under 25 will win a week’s all-inclusive holiday at an Elite Islands Resorts property. The prize is non-transferable and the car must be driven only by the winning agent. The winner must not have any serious driving convictions. Elite Island Resorts will endeavour to supply the car to the agency but reserves the right to request the winning agent to collect and return the car from Essex or a central location.


27%


DK TRAVEL 69 COMMERCIAL ROAD


The shop frontage was in need of


updating and the inside was jumbled with poor lighting. I was acknowledged after a brief wait while the solitary agent dealt with a phone call. The agent was friendly and seemed happy. I was


given brochures for Leger Holidays and Newmarket Holidays but no package


was recommended and no attempt was made to secure my booking. The agent seemed content just to send me on my way with the brochures.


18%


Thomas Cook 53/54 COMMERCIAL STREET


I felt like I wasn’t wanted in this store.


There was very poor engagement from the agent who dealt with my enquiry.


We stood during the short conversation as I was not invited to sit at their desk. I was given brochures for Leger Holidays and Newmarket Holidays as the agent


assumed I wanted a coach trip. No costs were given, no research done and no


recommendations made, and the agent did not ask for my contact details. On the upside, the shop was relatively smart.


I have been with the company


since March 2015 and always aim to get to know the customer and make sure they feel welcome in the store.


Thomson 6 HIGH STREET


I was not acknowledged straight away but a friendly and polite agent did


approach me before too long. I was recommended a holiday flying from Birmingham to Munich, staying at the


Creatif Hotel Elephant for three nights from December 16. This was from a SuperBreak brochure and cost a total of £884. No airline was mentioned. The agent was fully engaged with my enquiry and was really helpful. I felt more questions could have been asked about my budget and room requirements, but the agent was upbeat and had some knowledge about the destination, and also made sure the proposed flight was from a nearby airport.


74%


THIS WEEK’S WINNER


50 travelweekly.co.uk 15 December 2016


WIN!


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