w EUROPE Visitors to the Netherlands have plenty to look forward to in the years ahead: 2017 marks 100 years of Dutch design, sparking huge retrospectives and art and design events across the country. Leeuwarden has been named a European Capital of Culture for 2018, with 40 projects planned to celebrate the event, including an art trail. As well as finding out about the Netherlands’ plans, guests at the Holland (EU500) stand will be able to chow down on some of the country’s finest cheeses paired with premium Heineken beers each afternoon, for a taste of The Heineken Experience attraction in Amsterdam. Cyprus (EU1300) will be
toasting a win for Paphos, named a European Capital of Culture for 2017, and celebrating positive UK arrival figures, which last year increased by 19% to more than one million compared with 2014. The team at the stand will be pouring Cypriot wine from regional boutique wineries and serving traditional savoury dishes. There’ll be more treats
to tempt the taste buds at Iberostar Hotels & Resorts (EU1665), where Spanish tapas and cocktails are the order of the day. In its 60th anniversary year, the company has opened two new hotels: Iberostar Grand Hotel Portals Nous in Majorca and boutique Iberostar 70 Park Avenue opening in Manhattan. It’s been a big year for Balkan
Holidays (EU910) too, which celebrated its 50th anniversary in 2016 with a fam trip to Sunny Beach. Agents can find out details of the operator’s
summer 2017 programme to Bulgaria, Croatia, Montenegro and Slovenia, including a new weekly flight from Liverpool and an extra service from Newcastle to Bourgas. Agents can also find out about its new Discovery brochure, which includes lakes and mountains holidays, coach tours, walking tours and golf breaks to eastern Europe. Selfie-snapping is actively
encouraged at the Poland (EU730) stand, which will boast a Wroclaw photo booth in honour of the city’s status as this year’s European Capital of Culture. On Monday, agents can take a picture in the booth then post it on Instagram or Twitter with the hashtag #WeGoToPoland for a chance to win a prize. Tuesday will take off with a volleyball competition, and the reward for burning some energy comes in the form of Polish food and drink from 5-7pm, plus a chance to
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travelweekly.co.uk 3 November 2016
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