» Editor’s Note The Year Ahead include: I
Graham Longwell
graham@fitnet.ca
• the continued rapid growth of the boutique sector • stricter requirements for certified professionals • greater emphasis on staff and member engagement • industry growth poised to return to levels of 10-15 years ago
Check out “The Year Ahead” on page 22 for more insights into 2017! Also, in this issue’s Q & A column, we ask club operators what steps they take when a
monthly membership payment is rejected by the credit card issuer or is returned NSF. As you’ll read, on page 12, a confrontation at the front desk isn’t the most tactful approach. From March 8-11, the FBC team will be travelling to Los
Angeles for IHRSA’s 36th Annual International Convention & Trade Show at the Los Angeles Convention Center & JW Marriot at L.A. Live. As in previous years, FBC readers are entitled to a $100 discount on the four-day registration package. Simply enter the promotional code FBC17 when registering online at
www.ihrsa.org/convention. At the event, don’t miss this year’s “Canadian Forum: The
David Patchell-Evans CEO & Founder, GoodLife Fitness Clubs, President, canfitpro, London, Ont.
Dr. Greg Anderson
Kinesiology & Physical Educ., University College of the Fraser Valley, Mission, B.C.
Hans Muench International Networking
John Frittenburg President, The JF Group, Ont.
State of the Industry” session on Thursday, March 7, spon- sored by FBC and presented by Fitness Industry Canada, fol- lowed by the Canadian VIP reception and presentation of the fourth annual Canadian Fitness Industry Leadership Award. From all of us at FBC, we wish you and your members all the best for a prosperous 2017!
And the winner
is....find out at IHRSA 2017!
Karin Lofstrom Executive Director, Canadian Association for the Advancement of Women in Sport and Physical Activity
Larry Greene
Co-Owner and Vice President, La Sporthèque de Hull, Hull, Que.
CONTRIBUTING AUTHORS Patricia Amend, Steve Ayers, James Beattie, Debby Carreau, Paula Comfort, Geoff Dyer, Barb Gormley, Lucinda Jensen, Kathryn Korchok, Rod Macdonald, Joe Moore
Publisher
Graham Longwell President, Mill Pond Publishing Inc.
Editor Graham Longwell
graham@fitnet.ca
Senior Editor Barb Gormley
Design & Print
fit2print.ca
General Manager Mill Pond Publishing Inc. Stephen Longwell
stephen@fitnet.ca
Vice-President, Sales Lori Longwell
lori@fitnet.ca
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fc@fitnet.ca Website:
www.fitnessbusinesscanada.com ISSN# 1494-9318
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6 Fitness Business Canada January/February 2017
n our first issue of the new year, Fitness Business Canada reach- es out to industry professionals for their perspectives on what lies ahead. This year, some of the predictions from our experts
CANADA Vol. 18 No. 1 – January/February 2017
BOARD OF ADVISORS Colin Milner
Chief Executive Officer, International Council on Active Aging, Vancouver, B.C.
David Hardy
President, Fitness Industry Council of Canada, Edmonton, Alta.
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