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22 On The Cover CANADA Departments


6 Editor’s Note 8 Happenings


Protecting and Promoting Your Business; Top Fitness Trends for 2017; Why You Should Go to IHRSA This Year; Banner Year for Gold’s Gym


9 Events


fitMontréal January 26-29, 2017, Le Westin Montreal; IHRSA 2017, March 8-11, 2017, Los Angeles, CA


11 Supplier News Nautilus Earns Good Design Award


12 Q&A What steps do you take when a monthly membership payment is returned NSF?


14 Supplier Snapshot InTouch Technology


16 Comment New Year, New Perspectives


18 What’s New The latest products and services from industry suppliers


38 Canadian Forum Conventions & Trade Shows are the Top Resource


11 30


The Year Ahead Insights, advice and ideas from industry veterans


2017 Features 20 Marketing | Lights, Camera, Action!


Video testimonials from members are a powerful tool for showcasing your business, facility and services


26 HR | Company Culture: More Important Than Ever


Perking up your workplace culture is critical to attracting and retaining top talent in 2017


28 Club Maintenance | Clean Up Your Act


A clean club isn’t just a point of pride, it’s a money-maker


30 Facility Profile | Saving the Recreaplex


A phenomenal fundraising initiative puts a town’s recreation centre into the black in a big way.


34 Conference | Seth Mattison


IHRSA’s 2017 Keynote Speaker explains the impact that the workplace “relationship revolution” is going to have on health clubs


36 Executive Focus | Trend or Traditional?


With more equipment options than ever on the market, choosing the right mix can be a challenge


8 4 Fitness Business Canada January/February 2017


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