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Manufacturing


Sector Focus


Digital Disruption – Print/Publications/Magazines


Print publication


will need to evolve. As smart phones and tablets have grown in capability & popularity we have seen national newspapers move to a ‘digital-first’ approach, as physical print circulation fell.


Some now exploit the opportunities arising from multi-media interactive capabilities. Engaging digital products such as Flipboard & Apple News provide an attractive reader experience, enabling current, diverse and historic multi-media rich content to be amalgamated, curated and searched.


The internet/digital-cloud ecosystem enables content, once created, to be accessible by a much wider reader base at almost zero cost, and with new advertising revenue capabilities.


Many publishing & membership-based organisations still have a physical not digital-first mind-set for their magazines & newsletters – with at best a static PDF published on-line.


Are you ready to seize the opportunities and mitigate the threats in this digital age?


To discuss further, contact Paul Richards T: 0800 001 6659 W: www.re-envisage.it


Or scan the QR code here:


July/August 2016 CHAMBERLINK 57


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