< < < < < < < < < < < < BADGEMASTER / COMPANY PROFILE
20,000 ACCOUNTS HELD ACROSS A WIDE SPAN OF INDUSTRIES
88 FULL TIME STAFF PROCESSING ON AVERAGE 5,000 ORDERS PER WEEK
for new badges. Despite these changes, the business has performed well and John puts this down to the company’s value of each and every account. “Whether you’re a small guest house on the coast or a multi-million pound retailer, the enquiries and orders will receive the same turnaround, samples and service. They are dealt with by different teams, but that is where the difference ends.” Badgemaster’s unique position in
serving a number of different industries also means the business serves industries that ebb and flow at different times through the year. For retail, the push is in October and November to cater for the influx of seasonal workers in retail. Skip ahead to April and May,
FULL SPAN OF SERVICES – FROM DESIGN CONCEPTS TO FINAL PRODUCT ON SITE
and the same happens within the leisure and tourism sector. However, some industries such as Hospitality, Healthcare and Travel business remain more stable throughout the year. In this sense, the badging business stands alone slightly from the professional clothing sector – stepping back from all industries to provide one basic requirement for all. So what’s
next on the cards
for the next 24 years and beyond? John concludes: “We have reached a phenomenal level. I am proud to say that now whenever we’re out and about or just chilling in front of the television it has become very rare to see someone wearing a name badge that hasn’t been made by Badgemaster, which is a great
30% OF
PRODUCTION NOW GOES TO TRADE ACCOUNTS
position to be in. Of course, there’s much more still to do – we’ve got so much we can learn, and technology is changing all the time. My wife Vicky and I since starting the business have worked hard towards our vision and are extremely proud of our achievements but must also thank our fantastic staff, and of course finally to our customers for their ongoing support. Here’s to the next 24!”
Contact:
For more information: Call Badgemaster Customer Services on 01623 723112, E-mail
customerservices@badgemaster.co.uk or visit
www.badgemaster.co.uk
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