subjective standards, not objective measurements. The problem is, you cannot reward performance unless you can measure it. Measure and reward performance, and give your company a shot in the arm.
6. Stay On Top of New Developments
As your company's physician, it's up to you to monitor your company's health. But it's equally important to stay on top of business trends and ideas. Read the new business books. Attend seminars. Join a business peer group and learn what other local business leaders are doing. These activities are not a waste of time, but an endless source of inspiration. A company isn't really healthy unless it's also growing.
Joel McGinley is Managing Partner of TranStrategy Partners. For more information, contact Joel at 888.625.1139 or
joel@transtrategypartners.com.
(continued from page 5)
Likewise, incentives can be effectively deployed to hire local brokers, customer service representatives, and other workers who simply need a computer and a phone.
But as attractive as potential incentives can be to transportation companies, the transportation industry’s workforce has its own peculiarities that can make receiving the benefit of these programs problematic. For instance, transportation companies often use independent contractors and/or owner/operators. In some states, non W-2 workers do not qualify as new jobs for purposes of tax credits, training grants and related programs. Additionally, incentives normally require employees to be residents of the locality or state offering the incentives. As a result, a driver who resides outside the company’s state of operations may not generate any benefits at the time of their hire.
Despite these cautions, transportation and logistics projects are strong economic development engines. They often involve significant capital investment and scores of skilled, well-paid new-hires. As state and local government continue to increase their appreciation and pursuit of these opportunities, transportation companies will be well-positioned to access incentive programs that will work to their advantage.
Tim Cook is the CEO and Katie Culp is the President of KSM Location Advisors, part of the Katz, Sapper & Miller Network. Tim can be reached at 317.580.2038 or
tcook@ksmlocationadvisors.com. Katie can be reached at 317.452.1986 or
kculp@ksmlocationadvisors.com.
9 O
ur staff is searching
for the MPowered stickers on your trucks! If we catch one of yours, your driver will be entered in a drawing for a $25 gift card! Or snap your own photo to enter the drawing each month!
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