RELOCATION
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market and will not be put under pressure by agents to view properties which do not accurately match the brief. They will be working on their client’s behalf, keeping in contact with agents to discuss any new properties coming onto the market during the initial stages and throughout the whole process. This leaves the client free to carry on with their life while the search continues. agenT Links – relocation/buying agents are often made
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aware of properties which are not yet even on the market giving clients a head start on other potential purchasers.
agenTs may take clients more seriously if they know they have a professional relocation/buying agent helping you. cLienTs don’T have To deaL wiTh agenTs diRecTLy – some
people dread dealing with the agents and other parties such as solicitors involved in the property finding process. The relocation/ buying agent will take care of this.
The cLienT Receives ToTaL suppoRT and communication
Relocation agents help us provide our clients with tenants and buyers of the highest quality .” peTeR RoLLings md, maRsh & paRsons
from the relocation/buying agent with every step of the moving process from the very beginning of the search right through to completion, move in and beyond.
• negoTiaTion skiLLs – the relocation/buying agent will have
experience of handling negotiations and handles this aspect on their client’s behalf .
is iT woRTh iT financiaLLy foR The cLienT? The retainer fee, typically around £750 covers the time of the relocation/buying agent to set up the first unaccompanied previews so that properties can be short listed by the consultant to show the client. It also covers the cost of their mileage racked up in viewings all the properties. They may view 12 and only shortlist two properties to show the client. This fee covers a certain period of time depending on the company but usually 3-6 months. The fee is refundable from the final invoice. The main fee is based on success – if the relocation/buying agent
does not find a property then they do not earn a success fee and this is what drives the business model – no success means no fee!
relocation company is involved as they know there is a serious and committed potential tenant. Very few relocation clients pull out of a tenancy so the landlord and the property agent do not then have the inconvenience of having to remarket the property.
The benefiTs of using a ReLocaTion company
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Puts the relocation into the hands of a relocation professional removing the hassle of dealing with agents directly particularly when there are distance constraints
Provides support to the client and their family throughout the whole moving process
Helps to find a new home which accurately matches requirements and budget
Provides unbiased, independent advice on properties
Provides expert in depth local knowledge and information on the new location
Ensures that the lease agreement used protects the client
Ultimately saves the client time, hassle, stress and money avoiding costly mistakes
PROPERTYdrum AUGUST 2011 45
LocaL knowLedge – most people would
agree that local knowledge is invaluable if you are moving to an area you do not know well. Choosing a property in the wrong location can be disastrous, both financially and on a personal level.
Time – the consultant will work hard
85 per cent of relocation professionals are women!”
throughout the whole process speaking to all the local agents and focusing on the property brief and setting up viewings only at properties which accurately match that brief saving the client valuable time. Reducing sTRess and hassLe – the consultant will know the
However the final success fee is calculated
as a percentage of the final purchase price at exchange of contracts or as a percentage of the saving achieved (whichever is greater). Normally the fee is around 1.0 per cent of
the purchase price or 15 per cent of the saving achieved off the quoted asking price of the property purchased. This can mean the fees paid can be
covered by the savings made by the consultants
negotiation skills. There is normally a minimum fee payable; in the case of Citrus Relocation, it’s £6,000.
why eLse do cLienTs use a ReLocaTion company? It will depend upon the individual relocation companies as to whether they provide support to both corporate and private clients. Relocating to a new country or even a new part of the UK is both time consuming and stressful. A relocation company will provide total support and communication throughout the move helping with every step of a person’s relocation process removing a lot of the stress and hassle. Whereas estate agents work in the interest of the landlord or
seller. A relocation company acts solely on behalf of their client searching the property market thoroughly – they do not work for the letting agent or landlord. They will also provide totally unbiased support and advice on properties and locations. Relocation companies do not receive any commission or referral fee from lettings agents. Estate agents are more likely like to favour an offer if they know a
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