SUPPLIER NEWS
SUPPLIER NEWS
How It’s Made: Kettlebells
Workers put the final touch- es on these kettlebells prior to packaging for overseas shipment.
Victor Proudian, owner of The Treadmill Factory, inspects Kettlebell quality at the factory in China.
HOW IT’S MADE Kettlebells
all of your favourite fitness equipment is made? To completely understand the very labour-intensive pro- manufactures his company’s resistance training equipment. “When you first walk in, you see mountains of raw materi- tauls,” says Proudian, “and as you make your way through the bu“iWlding, the materials slowly start to take the form of the als,” says Proudian, “and as you make your way through the building, the materials slowly start to take t e form of the uipment we all recogn ze. One piece of equipment can stop t dozens of stations before it gets its final shiny coat of paint. The best part of my visits is t lking with the people crafting our equipment. They a e always eager to chat when I ask ques- ons about the manufacturing processes. They are equally as eag Proudian notes that quality control and worker safe- fit.”
Ever wondered where and how dumbbells, kettlebells and process, Victor Proudian, owner of Toronto-based The Treadmill Factory, frequently visits the factory in China that cess, Victor Proudian, ow er of Toro to-based The Treadmill Factory, frequently visits the factory in China that manufac- res his company’s resistance training equipment.
E
hen you first walk in, you see mountains of raw materi- equipment we all recognize. One piece of equipment can stop at dozens of stations before it gets its final shiny coat of paint. eq The best part of my visits is talking with the people craft- aing our equipment. They are always eager to chat when I ask questions about the manufacturing processes. They are equally as eager to learn how we use these products to keep t aictive and fit.”
er to learn how we use these products to keep active and
ty are his key priorities while visiting these manufacturing warehouses.
Proudian notes that quality control and worker safe-
ty are his key priorities while visiting these manufacturing warehouses.
kettlebell: 1.
Here are a few of the basic steps required to create a simple kettlebell:
1. Moulds are created. Moulds a e created.
2. 2. Liquid iron is poured into the moulds, and they are left l teo dry overnight. (Kettlebells are often manufactured with and to save money, but this sacrifices quality, says Proudian.) The next day, the moulds are removed and the raw
Liquid iron is poured into the moulds, and they are
ft to dry overnight. (K ttlebells are often manufactured with s sand to save money, but this sacrifices quality, says Proudian.) 3.3. The next day, the moulds are removed and the raw kettlebells get an extensive manual grind to smooth out imperfections.
kettlebells get an extensive manual grind to smooth out imperfections. 4.
4. They are dipped into vinyl.
aged and temporarily stored. 6.
They are dipped into vinyl.
5. 5. The kettlebells are weighed, quality checked, packaged and temporarily stored.
The kettlebells are weighed, quality checked, p ck- 6. A local truck picks up the kettlebells and drives several
eral hours to the port where they are loaded onto a ship. 7.
hours to the port where they are loaded onto a ship. 7. About 90 days later, the kettlebells arrive in Canada.
A local truck picks up the kettlebells and driv s sev- About 90 days later, the kettlebells arrive in Canada. November/December 2013 Fitness Business Canada 15 November/December 2013 Fitness Business Canada 15 Here are a few of the basic steps required to create a simple
Technogym president Nerio Alessandri at the company headquarters in Cesena, Italy. The 60,000-square-metre manufacturing facility and headquarters includes a research and innovation laboratory, factory, res- taurant and wellness centre dedicated to physical activity and education.
Technogym Turns 30 It was 1983, the golden age of body build-
t was 1983, the golden age of body building and hedo- nism. Hyper-muscular Sylvester Stallone was all the rage worldwide. In Cesena, Romagna, Italy, young Nerio Alessandri thought differently. To him, physical exercise meant a lot more – it was the essential condition to guarantee wellbeing. Guided by his vision, Alessandri – who had found a way to combine his passions for design, technology and sport – de- signed and built his first exercise equipment in his home garage. Today, 30 years later, his company Technogym employs 2,200 workers, exports to over 100 countries and has equipped 65,000 wellness centres and over 100,000 homes worldwide. It has also been the official supplier to the last five editions of the Olympic Games.
I
ing and hedonism. Hyper-muscular Sylvester Stallone was all the rage worldwide. In Cesena, Romagna, Italy, young Nerio Alessandri thought differently. To him, physical exercise meant a lot more – it was the essential condition to guar- antee wellbeing. Guided by his vision, Alessandri – who had
found a way to combine his passions for design, technology and sport – designed and built his first exercise equipment in his home garage. Today, 30 years later, his company
Technogym employs 2,200 workers, exports to over 100 countries and has equipped 65,000 wellness centres and over 100,000 homes world- wide. It has also been the official supplier to the last five editions of the Olympic Games.
Workers put the final touches on these kettlebells prior to packaging for overseas shipment.
ver wondered where and how dumbbells, kettlebells and all of your favourite fitness equipment is made? To completely understand the very labour-inte sive
Victor Proudian, owner of The Treadmill Factory, inspects kettlebell quality at the factory in China.
Technogym Turns 30
Technogym president Nerio Alessandri at the company headquarters in Cesena, Italy. The 60,000-square-metre manufacturing facility and headquarters includes a research and innovation laboratory, factory, res- taurant and wellness centre dedicated to physical activity and education.
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